366 



The Readers' Service will aid you 

 in planning your vacation trip 



THE GARDEN MAGAZINE 



July , 19 10 



Dr. Jekyll ana Mr. Hyde 

 At the Telephone 



Courteous and considerate co-operation is 

 as essential at the telephone as in the office 

 or home. 



In every use of the telephone system, three 

 human factors are brought into action— one at 

 each end, one or both anxious and probably 

 impatient, another at the central office, an 

 expert, at least as intelligent and reliable as 

 the best stenographers or bookkeepers. 



For the time being, this central office factor 

 is the personal servant of the other two and 



is entitled to the same consideration that is 

 naturally given to their regular employees. 



Perfect service depends upon the perfect 

 co-ordinate action of all three factors— any 

 one failing, the service suffers. This should 

 never be forgotten. 



All attempts to entirely eliminate the personal 

 factor at the central office, to make it a machine, 

 have been unsuccessful. There are times 

 when no mechanism, however ingenious, can 

 take the place of human intelligence. 



The marvelous growth of the Bell System has made the use of the 

 telephone universal and the misuse a matter of public concern. 

 Discourtesy on the part of telephone users is only possible when 

 they fail to realize the efficiency of the service. It will cease 

 when they talk over the telephone as they would talk face to face. 



American Telephone and Telegraph Company 

 And Associated Companies 



One Volicy, 



One System, 



Universal Service. 



PHOTOGRAPHE 



SAVE 30 PERCE 



bvery rhotographer, the novice, amateur, professional, 

 can save 30 per cent, on something indispensable. YOU 

 WILL HAVE TO HAVE IT SOONER OR 

 LATER. This valuable tip will be given by us to get 

 you acquainted with the best photographic magazine. 

 Your name and address will bring to you sample copy 

 and the full information. 



ftMERJCftN 

 PHOTOGRAPHY 



1239 Beacon Bldg., Boston, Mass. 



2 Grand Prizes 



and 5 Gold Medals - 



All the Grand Prizes and all the Gold Medals given to Pumps 

 by the Alaska-Yukon-Pacific Exposition at Seattle last summer, 

 were awarded to 



"AMERICAN" Pumping Machinery 



The reason why "American" centrifugals attain higher efficiencies than 

 others is the impellers are accurately adjusted and 

 machined true to fit the casing, and the flowlines ; 

 all easy curves with no sudden change of direction 

 of fluid in passing through the pump. 



"American" centrifugals are 

 made in any size, equipped with 

 any power and guaranteed 

 rigidly. Complete Catalog No- 

 104 Free. 



THE AMERICAN 



WELL WORKS 



Office and Works: 



Aurora, 111. 



Chicago Office: 



First National Bank Building 



place in the full sun. Keep them carefully watered, 

 and in about two weeks from the time of potting 

 they will be ready to set out. Dig the bed two feet 

 deep, throwing the top soil to the bottom and add- 

 ing plenty of manure. Set the plants in rows 

 two feet apart and one foot in the row. Keep them 

 this way until after they fruit the following season; 

 then train the new runners to grow in a straight 

 row, which will make a solid row in place of one 

 planted every foot. I work my strawberries thus: 



I set out a bed every year, and leave it for two 

 years — the first year as individual plants from 

 which I get quality, the second in solid rows, when 

 I get quantity. In this way I always have two 

 bearing beds. I would not advise anyone to prop- 

 agate his own plants unless he has thoroughly 

 up-to-date varieties, and even then it is advisable 

 to change the stock occasionally, as strawberry 

 plants can be bought too cheaply to take any 

 chances with poor varieties or wornout stock. Do 

 not forget to mix the pistillate and staminate flow- 

 ering types. 



New York. W. C. McCollom. 



[Editor's Note. — Next month we will discuss 

 the sowing of jail crops, the necessity and. 

 method of building a manure pit, etc.) 



I 



Sowing for Fall Crops 



THE fall vegetable garden may now be started. 

 Sow the seed after a rain, but not until the 

 soil has settled and partially dried out 



Lawns will suffer very much from now on from 

 droughts, unless they are well watered. Get a 

 lawn sprinkler and start it working every day 

 about four or five o'clock in the afternoon. 



Spread clippings from the lawn around chrys- 

 anthemum and dahlia plants to preserve the mois- 

 ture in the soil. A layer of from one-half to one 

 inch thick is sufficient. 



Sow the seed of sweet peas and pansies in rich, 

 well-prepared loam soil, sowing thickly in order 

 to get a good stand. Spread a flannel cloth, or some 

 other soft material, over the beds and keep the soil 

 moist by frequent sprinkling. As soon as the seed 

 germinates, remove the cloth. These plants should 

 bloom the last of September or early in October. 



Place a stake at each dahlia plant and tie the 

 plant to it to keep it from being broken down during 

 heavy winds. For large flowers prune so as to allow 

 only one or two stalks to a plant. 



Do not plant gladioli later than the middle of the 

 month. Seed of annuals can be sown in rich soil 

 until the last of the month. 



Give very shallow cultivation now, as the feeding 

 roots are close to the surface of the soil. 



Continue to sow cow peas for hay until the last 

 of the month. The clay Cow pea is the best variety, 

 as it makes a large growth of vines. 



When cultivating peanuts for the last time, use 

 a large plow so as to throw plenty of soil upon them 

 and to get them thoroughly free from grass. 



Georgia. Thomas J. Steed. 



This Month's Cover 



THE giant daisy {Chrysanthemum uliginosum), 

 the subject of this month's cover, is a most 

 satisfactory summer flower for the hardy border. 

 The plant grows four to five feet high and flowers 

 profusely in full exposure to sun throughout August 

 and September. Plants may be increased by division, 

 cuttings or suckers. Give plenty of water in a rich, 

 heavy loam. It will bloom the first year from seed. 





