8a Bere ROSES 
HAT most magnificent and beautiful of Roses) AMERICAN 
BEAUTY, has been regarded by many as suitable only for green- 
house culture. Years ago we began trying to grow it out-of-doors, 
feeling that it should have a place among home-garden Roses. At first 
we did not succeed very well—we know now that we did not start right— 
but we refused to be discouraged and kept on until we learned how. Since 
that time our little Rose gardens have grown into a vast establishment 
of many large greenhouses and extensive fields, and we have come to be 
known far and wide as the American Beauty Specialists. Our experience 
has proved conclusively that the Beauty is a good outdoor Rose and may be 
GROWN IN THE HOME GARDEN! 
You can grow Beauties yourself—-in your own yard or garden—and for less than 
the price of a single florist’s bouquet you may have bushes blooming from May to 
October. By our methods you will find them easy to grow, anda profusion of 
blooms will reward you, in a remarkably short time after planting. We grow them 
through the difficult times—the baby age—and deliver the Roses to you ready to go ahead 
and grow with but slight care. They will live for years, and produce hundreds of flowers 
from which you will receive much greater pleasure than from those bought at a flower store, 
and your Rose garden will soon become a veritable 
‘GARDEN OF DELIGHT! (2 
That’s the name given to our new and beautiful Rose book 
just out. It tells in full the story of our first failures and 
first successes in home Rose growing, and contains complete 
cultural directions—if you follow them you cannot fail. This 
book has pictures from photographs of several dozen charming 
Rose Gardens, and gives a wealth of new ideas, with descrip- 
tions of many new and rare Roses. ‘There are letters from 
pleased friends, who have tried our way and found it all that we 
claim for it, and pictures of their gardens, showing American 
Beauty and other Roses growing in matchless beauty. A 
department is devoted to Carnations, Chrysanthemums, Clema- 
tis, etc. Two full pages in colors, a personal letter from 
the “ Flower Girl,” and the story of an Improvement Associa- 
tion’s work in a Western city, are other interesting features. 
IN WHICH 
“THE ROSEBUDS LAY THEIR> 
CRIMSON LPS © GE ae RS aes 
GUE ILILIBIRS BIRO TIBUBIRSS 
19.09 
Title page of the “*Garden of Delight,” reproducing photograph 
of American Beauty Roses growing outdoors 
You can have this book free if you write for it before the 
limited edition is exhausted. It is so attractive and valuable 
there will be a big demand for it. Write for a copy to-day. 
HELLER BROS. ., 981 s. Main st, New Castle, Ind. 
THE WORLD’S WORK PRESS, NEW YORK 
