THE GARDEN MAGAZINE 



-THE-TALK'OF-THE-OFFICE-I 



TO THOSE WHO WISH TO SELL 

 COUNTRY REAL ESTATE 



When we began to plan for the publication 

 of Country Life In America nearly ten years 

 ago, we hoped and expected that the advertise- 

 ments of land and country homes would be 

 one of the most attractive features of the 

 magazine. 



To our great disappointment, our vision 

 was not at once realized ; it took us a year to 

 induce anybody to try our plan. But finally 

 one or two bold spirits ventured into our 

 pages and made sales: one man took a whole 

 page and sold a property for more than 

 $200,000, and places of less value from $5,000 

 up sold more easily. 



It is our ambition to greatly enlarge this 

 department and to make it an increasingly 

 attractive feature of the magazine. If, 

 as is the fact these pages have sold several 

 million dollars worth of property; and if, as 

 is also true, more and more people are looking 

 for country homes, are we not doing you a good 

 turn to print the following experiences from 

 people who have succeeded as advertisers, 

 and perhaps bring your courage up to the point 

 of further investigation? 



Real Estate Department, 



Doubleday, Page & Co., N. Y. 

 We have had very good results from our advertise- 

 ments in Country Life in America during the past 

 three or four years, and for that reason we thought 

 it well to enter into a yearly contract for the present 

 year. 



Several years ago the results from one advertisement 

 which appeared in your magazine, netted us sufficient 

 commissions to more than pay for all our advertising 

 in the magazine tor the entire year. We have great 

 faith in Country Life in America as an advertising 

 medium and for that reason we hope to always have 

 an advertisement in it. 

 With best wishes for your success, we remain, 

 Yours very truly, 

 F. M. Crawley & Brothers, 



Montclair, N. J. 



ON THE NORTH SHORE OF MASSACHUSETTS 



Doubleday, Page & Co. 

 Garden City, N. Y. 

 I take great pleasure in telling you of the splendid 

 results I have obtained from advertising real estate 

 on the North Shore of Massachusetts Bay in Country 

 Life in America. I have received inquiries through 

 my advertisements in your magazine from almost 

 every state in the Union and many inquiries from the 

 different countries in Europe. The advertising I 

 have placed with you has been the means of bringing 

 to my office wealthy people from various parts of the 



"To business that we love we rise betime 

 And go to 't with delight." — Antony and Cleopatra 



U' >ed States; to these people, I have rented houses 

 a.iu sold large tracts of seashore land. The advertising 

 has be en pleasureable and profitable to me. 



With many wishes for a successful future for your 

 Country Life in America, I beg to remain, 

 Respectfully, 

 (Signed) M. J. Meagher, 

 Gloucester, Mass. 



Of course we cannot always succeed in 

 finding a customer for every piece of property, 

 for the very good reason that some people 

 ask more money for land and houses than they 

 are worth, and others have land and houses 

 which for some good reason nobody wants. 

 But property that is both good and fair in 

 price we can sell. 



SELLING FARMS IN VIRGINIA 



Country Life in America 

 Garden City, L. I. 



Last December I placed an advertisement in Country 

 Life in America. I was very anxious to sell my place 

 here and purchase another larger farm. I have re- 

 ceived from the two insertions just 204 replies and I 

 feel quite sure I could have sold my place at least 

 ten times. 



Out of the 204 replies, I have been and am now 

 corresponding with about 60 who really want to buy 

 properties in this part of the state. I have made up 

 my mind that I will not sell my place now but will go 

 into the real estate business and push it for all there 

 is in it. I have opened an office here and have so 

 far this month put through one deal and have another 

 ready to close. I am confident that Country Life in 

 America is the advertising medium for me to use. I 

 am enclosing copy for the April issue herewith. 



Yours very truly, 

 (Signed) Harry M. Hubbell, 



Warrenton, Va. 



HOW TO RENT A HOUSE THREE TIMES 



Messrs. Doubleday, Page & Co., 

 Garden City, N. Y. 

 The results from my advertising in Country Life 

 in America have been very satisfactory. One partic- 

 ular property with a large house we rented three years 

 in succession to applicants who came to us directly 

 from a special advertisement of this property in Coun- 

 try Life and some of the best inquiries we have had, 

 have been in answer to our advertisement in your 

 magazine. The results have been much better for 

 the amount of money involved than any newspaper 

 advertising, with us, for several years. 



Yours very truly, 

 (Signed) Jeremiah Robbins, 

 Babylon, L. I. 



Remember that you need only one answer 

 to a real estate advertisement — if it is the 

 right one. Take time enough in advance to 

 prepare your copy carefully — don't throw 

 away good money on bad photographs. If 



we can help you, write to our Suggestion 

 Advertising Department; its advice and help 

 are free. 



INFLUENCE ALL OVER THE WORLD 



Publishers Country Life in America, 



New York. 

 Gentlemen — ■ 



How satisfying it is for advertisers to verify cir- 

 culation. Here, travelling in Cuba, I find the Country 

 Life in America for sale as I do in England and Con- 

 tinental Europe. I cannot recall another high-class 

 publication that possesses such a world-wide circu- 

 lation, reputation and authority. 



It might also interest you to know that from my 

 first advertising appearance in your columns I have 

 sold $736,000 worth of country real estate in gross 

 selling figures, upon which I have been paid a com- 

 mission. This business I trace directly to Country Life. .. 

 I am, Yours truly, 

 Grant Parish. 



SELLING FOR AN OWNER DIRECT , 



While Country Life in America carries ! 

 the announcements of a great many real . 

 estate agents and has given them very large . 

 results, as the foregoing letters show, it , 

 also serves a great many owners who adver- : 

 tise their proper ;."-" directly over their own 

 names. Arid Coun^ ~:y Life has given an ex- 

 cellent account of itse±f in finding purchasers 

 for country property and on an extremely 

 profitable basis, as the following letter shows: 



Country Life in America, 



Garden City, N. Y. 

 Gentlemen — 



For your information would state that I advertised 

 my Virginia Estate of 500 acres for sale in your March 

 issue with the result that on June 1st I sold same. 



The cost of my advertisement with you was $19.95. 

 The commission to a real estate dealer here to sell 

 this property would have amounted to $2,500 (Twenty- 

 five hundred dollars) . You will readily see there was I 

 a great saving, besides not overlooking the principal 

 feature — I sold the property. 



Yours truly, 

 W. H. Mace. 



Copy for the October 1st issue should reach 

 us by September 5th; for October 15 by 

 September 15th, etc., etc., — thirty days in 

 advance of publication. Send for special 

 real estate rate and further particulars. 



Write to the Real Estate Department of 

 Country Life In America, Doubleday 

 Page & Company, Garden City, N. Y., Head 

 Office, n-13 W. 32nd St., New York. 

 People's Gas Bldg., Chicago. Tremont Bldg., 

 Boston. 419 Citizens' Building, Cleveland. 



