THE GARDEN MAGAZINE 



October, 1911 



Autumn Activities 



When this number of The Garden Magazine reaches the reader, all our new plans and work will be in full swing : fall 

 books, big magazines, a new catalogue of both books and photogravures for the Doubleday, Page & Companys's publica- 

 tions, and the shop at Garden City turning out over 7,000 books and 20,000 magazines every day. 



Visitors are welcome at Garden City; if you are interested in seeing how books and magazines are made, you will be 

 provided with a guide to show you about. A train leaving New York at eleven o'clock stops at Country Life Press station. 



TO GARDEN READERS 



This magazine wants to find new readers 

 among people who love gardens; it does not 

 desire an extension in circulation among people 

 who may care only for flowers, and not gar- 

 dens. It is important, therefore, that we 

 should secure as subscribers all the garden 

 lovers possible. 



You who read this magazine know others 

 who feel as you do about a garden. If you 

 will get a single one of these friends to sub- 

 scribe (price $1.50 a year), we will give you 

 for your trouble a copy of "Garden Profits," 

 a book bound in cloth, well illustrated, mailed 

 free to your address; or any volume of the 

 Garden Library. List of volumes as follows: 

 Chrysanthemums, and How to Grow Them. By 



I. L. Powell. 

 Daffodils — Narcissus, and How to Grow Them. 



By A. M. Kirby. 

 Ferns, and How to Grow Them. By G. A. Woolson. 

 Flower Garden, The. By Ida D. Bennett. 

 Garden Planning. By W. S. Rogers. 

 House Plants. By Parker Thayer Barnes. 

 Lawns and How to Make Them. By Leonard 



Barron. 

 Orchard and Fruit Garden, The. By E. P. Powell. 

 Roses, and How to Grow Them. By Many Experts. 

 Vegetable Garden, The. By Ida D. Bennett. 

 Vines, and How to Grow Them. By William 



McCoIlom. 

 Water-Lilies, and How to Grow Them. By Henri 



Hus and Henry S. Conrad. 



Please consider this offer. If you would 

 like to make some money selling The Garden 

 Magazine, write our Circulation Department, 

 Care Doubleday, Page & Co., Garden City, 

 N. Y. 



SANS WIRE STAPLES 



Some millions of magazine readers for some 

 twenty years or more have anathematized 

 the wire staple. When magazines were small 

 the hard bound, stiff back was not so bad, 



but of late years, as magazines have become 

 larger and larger, the reader has had to hold 

 the pages open by main force to read them at all . 



The World's Work has happily overcome 

 this situation. A wonderful new machine 

 binds it so that it can be opened flat like a 

 book. When we are busy we work it twenty 

 hours a day, and it will turn out over thirty 

 thousand copies, so it is rapid as well as 

 efficient. Look at a copy of the World's 

 Work and see if you don't enjoy reading a 

 magazine you can bend double in the hand, 

 like a flexible Testament. 



The October number is set in new type 

 new style cover, as well as new binding. It 

 is the magazine for people who do things. 

 Get it on the news-stand. 



FALL BOOKS 



If you are interested in books and book 

 matters, do us the favor to turn to the adver- 

 tising pages of this issue of The Garden 

 Magazine and see what manner of feast 

 Doubleday, Page & Co. offer for the fall of 

 191 1, or send for our fall Catalogue. 



It may be that we always think the new 

 year's list is best, and it ought to be so; but 

 we feel particularly sure of it this year, and 

 we hope you will find time to read this book 

 story. 



MRS. HUMPHRY WARD 



Next month we will tell especially of Mrs. 

 Ward's new book, "The Case of Richard 

 Meynell," which in our judgment is the best 

 book she has ever written, not excepting 

 "Robert Elsmere." It will be published 

 October 26, 191 1. 



BOOKS THAT SELL MORE AND MORE 



About five years ago we published a novel 

 called "Freckles," by Mrs. Gene Stratton- 



Porter. It made its way slowly, adding 

 friends month after month. Like the pebble 

 dropped into the still pool, the fame of the 

 book has spread from one person to another 

 until more than one hundred and five thou- 

 sand copies have been printed to supply the 

 demand already this year. 



In August we published Mrs. Porter's new 

 book, "The Harvester," of which 75, 000 copies 

 have been printed. If you do not know Mrs. 

 Porter's books, you have a pleasure in store 

 for you 



IF YOU ADVERTISE 



or if you would like to advertise, if you want 

 good copy, or if you would like to discuss 

 copy, we urge you to write to our " Suggestion 

 Department," Care of the Advertising De- 

 partment of Doubleday, Page & Co. Its 

 business is to help people to get or prepare 

 good copy for the benefit of all concerned. 

 The service is free ; our profit comes in through 

 printing better and more successful adver- 

 tisements. 



PHOTOGRAVURES 



The most attractive, illustrated catalogue 

 we have ever made is now ready. It gives 

 a list and prices of our photogravures printed 

 for us in England, most of them colored by 

 artists and by hand. If you are interested 

 in the most perfect photogravures ever made 

 send for this catalogue. 



Doubleday, Page & Co. 



Garden City, L. I., N. Y. 

 Please send the Photogravure catalogue to 

 following address: 



Name 



Address 



