86 



THE GARDEN MAGAZINE 



October, 1912 



The Readers of The Garden Magazine have Generously 



We know of no other magazine that has paid its advertisers so con 

 as to the worth of this publication from advertisers who have 



BIG RESULTS AT SMALL COST FROM ALL 

 CLASSES OF ADVERTISERS 



Appeals to thepar- 

 ticular advertiser 



Inquiries at a cost 

 of 15 cents each. 



Over 2 inquiries a 

 day 



More replies than 

 any of their other 

 advertising 



Out of 15 publica- 

 tions among first 5 

 in results 



Bringing orders 

 from first day ad. 

 appeared 



24 orders in 

 first 10 days 



the 



Cheapest medium 

 but one 



20% of inquiries 

 turned into sales 



75% better results 



New Jersey Zinc Co., New York 



"We like the character and style of your 

 publication and believe it reaches the people 

 who are interested in paint." 

 K. Dykema & Son (Building Material) 



" The Garden Magazine produced inquiries 

 at a cost of 15 cents each: a $30 advertise- 

 ment brought 200 replies." 

 Kimball, the Rug Man, Norwich, Conn. 



" The Garden Magazine has averaged 75 

 inquiries a month." 

 International Incinerator Co., Buffalo, N. Y. 



"You may be interested in knowing that 

 our advertisement in The Garden Magazine 

 has brought us more replies than any other 

 advertising we have done." 

 Kelsey Heating Co., Syracuse, N. Y. 



" The Garden Magazine has always given 

 us good results. Out of some 15 publications 

 used during the past three years, The Garden 

 Magazine was among the first five in cost 

 per inquiry and sales made. 



A. J. Tower & Co., Boston (Oiled Clothing and Fabrics) 



" The Garden Magazine has sold more goods 

 for us than any publication we have ever 

 used. It has been bringing orders from the 

 first day the advertisement appeared." 

 Sterilac Milk Pail Co. 



" The Garden Magazine showed up better on 

 the March Advertisement than more expensive 

 copy in Hoard's Dairyman, Rural New Yorker 

 and American Agriculturist. TheGarden Maga- 

 zine in the first ten days produced 24 orders 

 and replies from nearly every state in the 

 Union. . . ." 

 Supplee Hardware Co. 



"We quite agree with you in your estimate 

 of the value of The Garden Magazine as it 

 proved in the past two years to be the cheap- 

 est medium we used with one exception." 

 Milwaukee Steel Post Co. 



"The Garden Magazine is by far the best 

 magazine we use. We have had over 50 re- 

 plies to one 2-inch advertisement in the April 

 issue already, 20 per cent, of which have 

 developed into sales." 

 Mohican Peony Gardens, Sinking Spring, Pa. 



"We've had about 75 per cent, better re- 

 sults from advertising in The Garden Magazine 

 than any other publication." 



The R. M. Kellogg Co. 



"It gives us great pleasure to report that 

 The Garden Magazine on the basis of cost per 

 order, led every other publication out of a 

 total number of 62 publications." 



P. B. Crosby & Son 



"It may interest you to learn that we are 

 still receiving inquiries about paper pots from 

 our advertisement of last February. 



Garrett M. Stack 



"In the February and March issues of The 

 Garden Magazine I have received more re- 

 plies from Utah, Minnesota, Illinois, Maine, 

 New York, Iowa, etc., then any other medium, 

 and the work received from same more than 

 paid for the advertisements." 



F. H. Horsford 



" It may be of interest to you to know that 

 I had more calls from my advertisement in the 

 March number of The Garden Magazine than 

 from any magazine I have ever tried." 



Glenn Brothers, Rochester, N. Y. 



"We certainly have secured ample results 

 from The Garden Magazine. It surpasses all 

 the other publications in the way of inquiries." 



W. L. Blodgett, of Hamilton Rubber Co. 



"I do not know definitely what my plans 

 are for 191 2. If I use but one magazine 

 that magazine will be The Garden." 



Davey Tree Expert Co., Kent, Ohio 



"Garden Magazine has been one of the best 

 producers for us that we have used. I should 

 say it is almost in a class by itself among coun- h a class by itself 

 try papers. We are very much pleased with 

 the results and I am frank to say I do not 

 know of any publication of a similar nature 

 that I consider its equal." 



Thos. Meehan & Sons, Philadelphia, Pa. 



" The Garden Magazine has been shouting 134 replies the 



On basis of cost 

 per order Garden 

 Magazine led in a 

 list of 62 maga- 

 zines 



Here is long life. 

 After ten months 

 still getting in- 

 quiries 



Inquiries from all 

 over the country 



More inquiries than 

 from any other 



magazine ever used 



Surpasses all other 

 publications in way 

 of inquiries 



If only one maga- 

 zine is used it will 

 be The Garden 



134 replies the first week first ' 



for us this month, 

 and still coming." 



H. H. Berger & Co., New York City 



"We have found The Garden Magazine far „ 



, , , , , . r . . car and above the 



and above the best medium for our advertis- best mediam 

 ing. We have been at it 21 years and ought 

 to know." 



