It's Better to Look for the Seal 

 Than to Be Disappointed 



True lovers of sweets are so appreciative of quality that they would rather go 

 without than to be disappointed in confectionery. 



The question is — how are you to know in advance — how can you recognize 

 quality before you buy and before you try. There is one sure way — ask for Necco 

 Sweets and look for the red seal on the box. Necco Sweets are absolutely uniform — 

 as good this time as they were last — and you are sure of the next time. 



As an example of the high quality of Necco Sweets try a box of 



which are but one of 500 different varieties. 



Necco Sweets are not only delicious, but wholesome and good — make the little 

 ones happy and keep them healthy. 



You will find any sort of confectionery you may want, from the simplest to the 

 most elaborate, under the protecting seal of Necco Sweets. 



Necco Sweets are sold by all dealers who sell high grade goods. If your 

 dealer does not have them, send us 25 cents for an attractive package of 

 Lenox Chocolates ; or, better still, order one of our special $t 

 packages in a handsome art box. Either package sent postpaid. 



NLW ENGLAND CONFECTIONARY COMPANY 

 Summer and Melcher Streets, Boston, Mass. 



