BOUNTIFUL RIDGE NURSERIES, Princess Anne, Maryland 



I CHAR ED 



'^* TRADI«A*» «£&. V. &, PAT. Off- ^^^^^ •J feg^^T 



A BLAZING EXAMPLE OF ONE OF NATURE'S CON- 

 TRIBUTIONS TO PROGRESS 

 A Blocd Red Bud Mutation of the Famous Delicious Apple 

 That Promises to Revolutionize the Growing of 

 Delicious Apples 

 See Cover for Color Illustration. 

 You need no longer marvel in doubt. It is here. That 

 Real Delicious Apple that colors' a full bright red, with- 

 out a stripe on every part of the tree weeks before time 

 to pick the fruit. The apple that every man who grows Delicious apples has dreamed of and hoped for. The signi- 

 ficance of this Phenomenal freak of nature is hard to realize. It will mean millions of dollars to the fruit growers of this 

 great country. No orchardists can overlook these facts about this new apple, the RICHARED DELICIOUS. A tree of the 

 same hardy characteristics as the old Delicious, producing an apple with that same appetizing, delicious flavor, producing- an 

 apple that colors a full bright red without a trace of stripe on every part of the tree, the apple attaining this color weeks 

 before we usually pick the old Delicious, thus enabling every one who grows it to eliminate the usual loss from drop apples, 

 to pick earlier, to market earlier if he desires to do so. to seek a foreign market with a high quality apple that has super- 

 ior carrying qualities when picked early and to keep longer in storage for our late markets if desired. These advantages 

 combined with the fact that better than 80 per cent of the apples will grade extra fancy grade should make it one of the 

 most profitable apples for the fruit grower. WE HAVE THOUSANDS OF THE FINEST ONE AND TWO YEAR 

 TREES OF THIS GREAT APPLE GROWN ON THE SUNNY EASTERN SHORE THAT AWAIT YOUR CALL. DO 

 NOT HESITATE, PLANT THEM. 



W e are giving 3-ou a brief history of the apple and our own personal opinion and description of it along with the 

 opinions of some of the leading orchardists and fruit buyers of the North West Apple District. 



In the Spring of 1910 Mr. G. T. Richardson planted near Monitor, Washington, an orchard consisting of 425 Delicious 

 apple trees. When the orchard came into bearing Mr. Lewis Richardson, the present owner, noticed that the apples on one 

 tree were much deeper red in color than any of those on the adjoining trees. He did not at once pay much attention to 

 this seemingly freak tree but when the tree continued to bear these large highly colored apples he was amazed and con- 

 cluded that here was a definite variation from the other delicious and one that would prove valuable. Accordingly he 

 showed the fruit to the management of the Columbia & Okanogan Nursery Company of Wenatchee, Washington. After an 

 investigation which revealed that the apples from this tree were a true Delicious in every way except for the increased 

 color. The Nursery Company saw that here was an apple that was worth millions of dollars to the fruit industry of the 

 world providing the tree could be propagated and grown that would produce fruit identical with the parent tree. They 

 accordingly entered into negotiations with Mr. Lewis Richardson, the son of the original owner, and who is now owner of 

 the orchard, and secured the exclusive propagating rights from this tree. They then grafted several surrounding trees and 

 budded _ a number of young nursery trees from the original tree, to see if this color would carry through to the next 

 generation. The following year buds were taken from these grafts and again the following year buds were taken from 

 buds set the year before giving us three generations of trees. 



Tn the fall 1925 the first grafts set bore fruit identical with the parent tree. SOLID RED— NO STRIPE WHAT- 

 EVER, even in the shaded portions of the tree, getting this brilliant color about two to three weeks before the fruit on 

 the old delicious trees near by began to color any noticeable amount. In 1926 and 1927 two other generations of this re- 

 markable fruit bore and the fruit was identical with the parent tree. It was then released to the planters for orchard 

 planting being called and trademarked "RICHARED" DELICIOUS. We the Bountiful Ridge Nurseries secured propagat- 

 ing rights to the apple in July 192S, and at once set 25.000 buds in the best seedlings we had and have at this time a 

 fine stock of the trees for our patrons. Every tree has a well developed root and seems to be unusually rugged; many of 

 the trees are now over 6 feet tall at one year old. 



We have exhibited the fruit of the Richared at many fairs and Horticultural meetings in the east, some of the fruit 

 being 2 years old from storage, and have given it every test possible in comparison with the old delicious and must say 

 that it stands out as a definite and permanent improved delicious. It has every thing to recommend it where high colored 

 Delicious fruit is desired. The fruit colors several weeks ahead of the old delicious and colors equally as well on 

 every part of the tree regardless of foliage. This means you can pick earlier — before the fruit is dead ripe which enables 

 you to handle it more readily either for immediate marketing or for storage and gives you almost all extra fancy grade 

 apple. Any grower can realize what this means to him in dollars and cents, and while the trees may seem a little high 

 we want to say to all our patrons that if you wish Delicious type of apple and are not now getting enough color on your 

 old Delicious to make it profitable you cannot equal this apple and should plant it. The extra cost of a tree wll be more 

 than realized in the increased price you get for the first bushel of apples picked from a RICHARED Delicious tree and 

 then you are able to realize these increased profits throughout the entire life of the tree. So again we say to vou if you 

 wish the DELICIOUS TYPE of apple do not let the increased price on th e RTCHARED DELICIOUS stop you from order- 

 ing these trees. Sign the special order agreement when ordering RICHARED. 



The following letters will be of interest to you. READ THEM. PRICES ON PAGE THREE. 



AMERICAN FRUIT GROWERS ORCHARD MANAGER 

 MAKES LARGE PLANT OF "RICHARED" 



Wenatchee, Wash.. October 24, 1927. 



Last spring I decided To set out an orchard of my own, 

 and my observations over a period of years led me to be- 

 lieve that I wanted a large portion of my own orchard 

 planted to Delicious, as it has been a consistent money 

 getter for the grower in this district. After a good deal of 

 deliberation, I decided that your "RICHARED" Delicious 

 was the apple I wanted on account of solid, blood red, early 

 coloring, early picking, less liability of loss from drop, 

 large percentage of Extra Fancy, as this colors so_ much 

 more than the common Delicious, coloring even in the 

 shade and dense foliage, together with better keeping 

 qualities. All these qualities convinced me that this was 

 the profitable apple for me to plant, and I did plant about 

 one thousand of them last spring. They were good trees 

 and have made very satisfactory growth. 

 Yours very trulv. 



FRANK. H. AYERS. 



Mr. Ayers is orchard manager of the 276-acre Birchmont 

 Orchards, belonging to the American Fruit Growers, and 

 has been in charge of this immense orchard for the last 

 seven years. In addition to Mr. Ayers' personal plant the 

 American Fruit Growers also planted many "RICHARED" 

 Delicious trees this past year. 



WILL ENTIRELY REPLACE PLANTING OF COMMON 



DELICIOUS 



R. EDWARD TRUMBLE 



Consulting Horticulturist 



Wenatchee, Washington 

 I have seen and observed your new strain of Delicious 

 the "RICHARED," both on the original parent tree and 



also the apples on the young trees, and in my opinion you 

 have the most beautiful apple in the world. It is certainly 

 marvelous to see these, full blood red color in August, 

 while Delicious on adjoining trees are still green. This 

 added color with advantages of earlier picking, earlier 

 marketing, firmer apples, more extra fancies, no loss from 

 "Windfalls," and better keeping qualities, convinces me 

 that in the "Richared" Delicious you have an apple worth 

 millions of dollars to the apple industrv of the world. 



I have seen and tasted your "Richared" Delicious which 

 the records at the cold storage plant showed were kept 

 in cold storage for three (3) seasons — apples picked in 1925 

 and still firm, crisp and juicy in September, 1927, two years 

 later. 



I have no hesitancy in stating that in my opinion the 

 "Richared" Delicious will entirely replace plantings of 

 common Delicious and that it is a better apple from every 

 standpoint. 



R. EDWARD TRIMBLE, 

 Consulting Horticulturist. 



"RICHARED" REPRODUCES TRUE TO TYPE 

 Wenatchee Produce Co., Inc. 



Wenatchee. Wash., Oct. 22, 1927. 

 I was indeed surprised when I first saw the original 

 "RICHARED" Delicious tree at the Richardson Orchard 

 during the early fall of 1926. which at that time was loaded 

 down with deep red apples, while the apples on the other 

 Delicious trees in the same orchard were still green. 



I also saw the young trees propagated from the parent 

 tree and they also were bearing apples of identical type. 

 Yours truly, 



Wenatchee Produce Co.. 

 By CONRAD RAN, President. 



