STRAWBERRIES 
An Early Profit-Maker For Every Farm 
YEAR AFTER YEAR STRAWBERRIES HAVE PROVEN ONE OF THE GROWERS’ MOST 
DEPENDABLE SOURCES OF INCOME. THEY REPRESENT A LOW INVESTMENT COST 
AND ARE KNOWN AS THE FARMERS’ GREATEST EARLY MONEY CROP. 
“THERE SHOULD BE A STRAWBERRY FIELD ON EVERY FARM.” 
1954 PROVED ANOTHER BANNER YEAR FOR THE 
STRAWBERRY GROWER. HIGHEST PRICES IN 
RECENT YEARS. 
Strawberries really proved to be the farmers friend in 1954. 
Prices for berries started high and remained high all thru 
the season, in all parts of the country. Weather conditions 
combined to make a short supply of plants for planting 
stock, this being followed with a bad growing season, mak- 
ing a smaller picking acreage and OLD MR. STRAWBERRY 
REALLY BROUGHT IN THE CASH TO THE GROWERS 
EVERYWHERE. Yes they DID and WILL pay well the 
srower who takes care of them and keeps up his plantings 
from year to year. It is better to grow one good acre than 
four poor acres so keep this in mind when planting; PLANT 
WHAT YOU CAN TAKE CARE OF WELL, FOR THIS 
POLICY PAYS THE GREATEST DIVIDENDS. OH YES, 
START YOUR SUCCESS WITH STRAWBERRIES BY 
PLANTING BOUNTIFUL RIDGE GROWN PLANTS THIS 
YEAR. 
GENERAL PLANT SUPPLY FOR 1955 
Nursery planting of plants for spring 1954 were about up 
to normal with slight increases in some cases and it is well 
that some increases were made because 1954 growing season 
as a whole was one of the worst experienced in many years 
in most all sections. Fortunately early Nursery plantings 
got off to a good start which combined with improved meth- 
ods of production of plants, irrigation in some cases, soil 
treatment, plants from virus free foundation stock and all 
has resulted in a fair supply of plants for the nurserymen 
as a whole. General field plantings by farmer growers did 
not do so well, many fields being abandoned to grass. Good 
planting stock, adequate moisture, and good care are the 
essentials for fine fruiting beds. OUR OWN SUPPLY OF 
PLANTING STOCK FOR SPRING 1955 IS JUST ABOUT 
THE SAME AS FOR 1954, MEANING SEVERAL MILLION 
PLANTS. WE HAD PLANNED TO HAVE MORE BUT 
OLD MAN WEATHER STEPPED IN AND CUT OUR PRO- 
DUCTION PER ACRE OF PLANTS CONSIDERABLE. 
WE HOPE TO HAVE ENOUGH TO GO AROUND TO OUR 
PLANTER FRIENDS, BUT PLEASE DO NOT WAIT TOO 
LATE TO PLACE YOUR ORDERS. YOU MAY NOT BE 
ABLE TO GET WHAT YOU WANT TO PLANT IF YOU 
DO. 
YOU CAN BE SURE OF THE BEST WHEN YOU BUY 
BOUNTIFUL RIDGE GROWN PLANTS 
NO ORDER TOO LARGE — NO ORDER TOO SMALL 
ORDER TODAY. 
Premier plants in early August. They have 2 months to 
srow yet — they mean fine planting stock for you. 
Strawberry Culture 
_ 1. Location, Soil and Preparation. Adequate soil moisture 
is essential to growing good strawberries; whether the type 
soil selected holds moisture well. Also take care that the 
contour cf the land is such that trost pockets will not form 
late in the spring to freeze out the blossoms. Sites which are 
not aftected by late frosts are considered the best for straw- 
berry culture. Plow and prepare the soil the same as for 
truck crops. Never plant in newly plowed sod land, however, 
as white grub worms are always present in this type of soil 
and will do a _ lot of damage to the plants after being set. 
The soil should be high in humus for best results. Rye and 
crimsen clover make splendid crops to turn under as a natur- 
al humus soil builder. However in using these. the land 
shouid be plowed far enough ahead so that cover crops have 
time enough to decay before the plants are set. 
2. Time To Plant. In the Southern states from November 
to April is considered the best time for planting. Mareh and 
April in the central states, and for the northern states. April 
and May the best time. We cannot too strongly urge early 
planting. Set the plants just as soon as the ground is work- 
able in the spring. Should a cold snap follow, it will not 
damage the plants if they are properly set, and by setting 
early the plants will grow better and be more productive in 
every way. 
3. Distance To Plant. We recommend that strawberry 
plants be planted in rows 314 - 4 feet apart. spacing the 
plants 15 - 30 inches apart in the row, depending on the 
variety. Everbearing varieties should be planted 12 - 16 
inches apart. For planting in rows 3% feet apart and 18 
inches apart in the rows, it requires 8.000 plants per acre and 
in rows 4 feet apart and 18 inches apart in the row it re- 
quires 7.250 plants per acre. 
4. Care of Plants on Arrival. Set plants immediately on 
arrival, if possible. However, if it is not convenient to do so, 
the plants should be removed from the package and dipped 
in water to allow roots to plump up before setting. If the 
plants become dried out in transit, they should be placed in 
water up to the crowns for at least 3 hours. When this is 
done the plants should be set as soon as possible after being 
taken from the water, but in no case should the tops of the 
plant be wet when being set if the sun is shining, because 
very often the tops will scald and damage the plants ma- 
terially. If yeu are not able to plant immediately after the 
plants are watered, place the plants where they will be kept 
cool and cover the plants with moss: or dig a V shaped 
trench, open the bundles, distribute the plants evenly in the 
trench, and cover them even with the surface of the ground 
and firm the soil. In this manner they can be held until 
such time as you are able to plant. 
NOTICE 
In order to facilitate the movement of our strawberry 
plant orders, YOU WILL ALWAYS GET A SEPARATE 
ORDER ACKNOWLEDGEMENT FOR ANY STRAW- 
BERRY PLANTS YOU ORDER AND YOUR STRAW- 
BERRY PLANTS WILL BE SHIPPED INDEPEND- 
ENT OF OTHER STOCK ORDERED IN ALL CASES. 
We do this because of the perishable nature of straw- 
berry plants so do not feel alarmed if you get one part 
of your order and not the other at the same time. Our 
STRAWBERRY PLANTS WILL BE SHIPPED WHEN 
DIGGING CONDITIONS PERMIT AND ACCORDING 
TO YOUR DIRECTIONS AS NEAR AS POSSIBLE, SO 
PLEASE STATE DEFINITELY WHEN YOU WISH 
YOUR PLANTS SHIPPED WHEN SENDING YOUR 
ORDER. 
Our Complete Detailed Culture Directions Will Be Sent Upon Request 
DOVOVOVO DODO DO VOLS 
CLOPOVOVOPOLOVO VOLO VOPOPOPO VOODOO 
We guarantee the trees and 
dollar you 
ment 
have paid for them. i ( 
cuaranteeing protection from injurious diseases. 
because continued growth 
and plants to grow, iti 
as well as planting and care of trees and plants, and we have no control over these conditions. 
it is mutually understood that the Nursery stock shipped to you is satisfactory and claims, if any, must be made 
within ten days after arrival. 
OUR GUARANTEE AND PLEDGE 
plants we ship to be as 
and if upon arrival you do not find them to be as we state they are, return them to us securely packed and 
in good condition WITHIN FIVE DAYS AFTER ARRIVAL and we 
Adequate State and Federal 
We cannot. under all circumstances guarantee our trees 
depends largely on soil and weather conditions at planting time 
We reserve the right to adjust claims for replacement of stock made after this ten 
day period in aceordance with established policies of our firm and trade practices of the Nursery Industry. 
represented and invoiced for in grade and quality 
or refund every 
with every ship- 
will promptly replace 
inspection certificates are sent 
After ten days 
