ae) ee 
-Table 21.--California Oranges, Navel and Valencia: Retail prices, marketing 
margins and on-tree returns per 37z%-pound carton, 1957, 1958, 1959 seasons 
New York City 
Item Navels : Valencias 
1956-57 1957-58 1958-59 £957 1958 1959 
Dollars Dollars Dollars Dollars Dollars Dollars 
Retail price 1/ . = ~.: 5.96 7-20 6.62 5.59 Tf S38: 6.135 
Margins or charges: : 
Wholesale-retail 2/ : Fgh ss. 2.79 3 u2 1.91 2.80 2.10 
Terminal charges 3/ : -31 36 -29 -32 BS -30 
Transportation 4/ . : .89 94 .88 -89 91 -88 
Backer oo 4 a0 87 -96 295 Bow! .96 93 
POUL Fc. st 4.62 5.02 522 3.99 5.04 4.81 
On-tree return 5/ . . : 1.34 2.18 1.40 1.60 2.29 £532 
Chicago 
Retail price 1/ . . - : y= 56 6.32 Sieeul 5.47 7.00 5269 
Margins or charges: : 
Wholesale-retail 2/ : 2.35 2.30 Zoe 2.16 20, 2.23 
Terminal charges 3/ : -25 -30 «2D -26 2 5 ea 
Transportation 4/ . : .89 -91 88 .89 -91 . 88 
Packer 5/ «9. = -% : -87 .96 93 87 -96 «93 
PLAN etbe cs oe 4.36 4.47 4.58 4.18 4.86 4.31 
On-tree return 6/ . . : Le 22 1.85 L523 1.29 2.14 1.38 
1/ Calculated from retail prices collected by the Bureau of Labor Statistics; 
3 percent allowance for waste and spoilage. Average of monthly prices during 
marketing season: Navels, December-May; Valencias, June-November. 
2/ Retail prices less average auction price for the week preceeding that in 
which the BLS collected prices. Margins include terminal cartage charges. 
3/ Auction and brokerage commissions and miscellaneous charges. 
4/ Rail freight and standard refrigeration. 
5/ Includes picking, hauling, packing, selling and advertising costs. 
6/ Retail price less total marketing margin. 
