INTRODUCTION, 



97 





mmJ. 



I'I'fwfe 





PARTIAL VIEW OF OUR GKEEN-HOUSE ESI ABLISH.MEi\T, ARUNGlOiS AVii., JERSEY CUV, N.J. 



-1 SPECIAL. TO. OUR. CUSTOlVlERS.i- 



Our Annual Sales 



'HIS year (1889) we commence our fifth decade in business. Prom a few small green-houses erected in 1848 

 has grown the immense establishment of which a partial view is given above. It is with just pride we allude 

 to the growth of our business, believing that it has been brought about and sustained by fair dealing and 

 strict attention to the Avants of our customers. We desire to thank the flower-loving public for their hberal patronage, 

 and we take this opportunity to extend our thanks to the many thousands of our customers for the kind and flattering 

 testimonials sent us during the past season, and would have answered each one personally if time permitted. 



^U C^\J\] r\Y\C\ \^r\ y(-^ PI Pi nl" Q —Particular attention is called to the plants olTered under this heading. As 

 * ^ ^ ' • ^^ ' * ^~^ * * ^^ V \D V V CX I 1 Lo< far as has been in our power every article has been thoroughly tested before 

 being offered, many of which will be found to prove great acquisitions. 



of Flowering Plants now aggregate three millions. (This does not include Vegetable 

 and Fruit Plants, such as Cabbage, Cauliflower, Celery, Tomatoes, Strawberries, 

 Easpberries, etc., of which our sales aggregate six million plants.) To produce this enormous quantity, we have Green-houses and 

 frames which occupy 43.3 acres solid in glass. These Green-house structures are heated both by steam and hot water, and fitted up 

 with every modern appliance, so that they are easily graded to any temperature, and thus the most perfect health and vigor is given to 

 the plants. With such unequaled facilities for their production, we can compete with any in the matter of prices. Special prices given 

 on large contracts. 



O/ii j £:iy->-|-/:::i/-J \/pj F'if^'t" lOQ — ^^ Plants, as in Seeds and in everything else, we aim to offer owZi/ i/ie 6es^ For this 

 ^^^*^'^'-^^-^ V dl ICLlCO« reason we do not catalogue extended lists in such things as Eoses, Geraniums, Verbenas, 

 Coleus, Fuchsias, Chrysanthemums, etc. (which only serve to confuse purchasers), but cast aside the inferior sorts, and offer only a few 

 (usually a dozen) of the very finest sorts, such varieties as exhibit the best traits of vigor of growth, profusion of bloom, richness of color, 

 etc. This is not only a convenience, but a protection to our customers, who can feel sure of receiving no Avorthless variety when ordering 

 from us. We would also state that while our Collection embraces everything that is new, rare and desirable, j'et we offer nothing but 

 what has been thoroughly tested, thus affording our customers a protection against untried, high-priced novelties, which often prove 

 worthless. Eeference to the succeeding pages will show that our claim of having the largest and finest stock of Novelties and Standard 

 Sorts in the United States is a true one, while the immense extent and perfect system under which our establishment is conducted, 

 insures the prompt, careful and liberal filling of all orders, no matter how large or how small. 



— New York florists have a great advantage over others located elsewhere, 

 because the facilities for the importation of novelties at this point are un- 

 equaled, and it is an acknoicledged fact, that the rose growing and general florist business is done on a larger scale and with greater 

 perfection around New York than in any other locality in the United States. Being the great centre of wealth of the country, its exacting 

 taste demands only the choicest, grown to the greatest perfection. 



I 0\A/ Pr*! Of^Q — ^ personal inspection of our plants, at the Green-houses, Arlington Ave., Jersey Citj', N. J., or at our 

 L^kJ \y I I H^COm Seed Warerooms, 35 and 37 Cortlandt Street, New York, or a trial order, will convince all of the high 

 quality of our plants, and a most casual comparison will show that our prices are the very lowest. Notice our prices on Eoses, Geraniums, 

 Coleus, Chrysanthemums and other leading things. It must always be borne in mind, however, that size enters into the question of 

 price. Eoses, for example, four or five inches high, and grown in two-inch pots, are dearer at ten cents each to the buyer, than a Eose a 

 foot in height grown in a four or five-inch pot at thirty cents each, for in the case of the larger plants, results are obtained at once, while 

 with smaller plants half the season is over before any bloom can be obtained. 



Facilities for Selecting. 



