^lant 'J{gses this Fall— Here sW^hy 



YOUR Roses will thrive and bloom luxuriantly if they are phmted in the 

 fall. The reason is simple: In the fall (after November 1 here) Roses 

 are dormant, like trees and shrubs generally. This means that they 

 are using none of their strength or energy for growing — putting out leaves, 

 making blooms, lengthening roots, etc. In the fall, therefore, Roses may be 

 transplanted with absolute safety. 



Caution. — If you live where the ground is likely to freeze early, prepare 

 the beds where you intend to plant and then cover them to prevent freezing 

 until the dormant plants arrive. 



The Perennials, Peonies, Bulbs, and, indeed, most things we offer, wall 

 be sent quite promptly and may be planted as soon as the ground is ready 

 for them. But shrubbery and Roses keep on growling here into October. 

 Therefore, send your entire order without delay and just as soon as growing 

 plants have matured and may be safely dug, yours will be forwarded. 



Fuller directions for planting and winter protection will be cheerfully 

 sent you on request. If such simple instructions are followed we can 

 unqualifiedly recommend fall planting. Freshly dug plants are better than 

 those which have been a long time out of the 

 ground, unless the roots have been most care- 

 fullv protected from drying out. v / 



^ ^ ^ <=> V. y PRESIDENT 



P. S. See star guarantee notice on page 12 The Conard & Jones Co. 



P. S. This is a photograph of some of the Roses planted this summer in front of my house and to be 

 transplanted to other beds this fall. It has been pure joy to note how abundantly they bloom. This photograph 

 shows what Star Roses may be expected to do for you. 



Copyright 1924 by The Conard & Jones Co. 



