WEST GROVE, PENNSYLVANIA 

 Fall, 1961 



lye at ft lend: 



When I was discussing this new edition of the Star Rose catalog 

 with our editor, John Milton, I told him about something I'd seen 

 and heard recently at a local market. Since the story is about how 

 some people buy their roses, it interested him. Perhaps, it will interest 

 you, too. 



Just ahead of me going down the aisle was a young couple — 

 people in their early thirties, I'd say. The wife spotted a pile of 

 rose bushes under a sign which said, "Jumbo Roses — 69c", and 

 instantly there must have flashed through her mind the picture of beautiful rose blooms for her home. "George," 

 she said, "let's get a rose bush!" And again instantly, George reached out and scooped up the first bush his hand 

 touched. He thrust it into the shopping carriage without so much as glancing at it, or examining the label. Ap- 

 parently, it was of no concern to either George or his wife whether the rose they'd bought was a Climber or a 

 Hybrid Tea — whether it was red, white or yellow — or even whether it was alive or dead! 



I did not know how those people could expect to be happy with their rose; and I suspected that it would be 

 the last rose they would ever buy. It seemed to me to be the worst possible beginning toward the pleasures of 

 growing fine roses. 



But, I believe that some good has come out of this incident after all ; for it sharpened my own realization that 

 truly satisfied and enthusiastic customers are those who are the best informed and best served. To that end, 

 we have prepared this catalog of Star Roses. It gives you accurate, unexaggerated descriptions of our roses, 

 the most true-to-life color pictures that our engravers can make, and much helpful information about roses in 

 general. With this catalog, you can select the roses which most appeal to you and which best fit your needs. You 

 can do so with assurance of satisfaction and in the knowledge that you are getting your money's worth; for we 

 guarantee that Star Roses will bloom for you. 



With best wishes for your garden pleasure, I am 



Sincerely, 



XtarRoses 



^-^ WEST GROVE, PA. 



NONE FINER ANYWHERE 



President 



THE CONARD-PYLE CO. 



P. S. — I would like to draw your attention to four new Star Rose introductions for this fall and next spring. 

 Our new All- America winner, Christian Dior, is shown on pages 1, 2, and 16; Banzai, page 6; War Dance, 

 pages 17, 25 and 40; and La Fontaine, page 27. These are exceptionally attractive new roses and I am sure 

 you will like them. 



