WE WORK FOR YOU 



Our Service Department studies the needs of our cus- 

 tomers, especially with relation to individual orders. 

 Roses are living organisms, and must be handled accord- 

 ingly. From the time the order reaches here until you are 

 a satisfied customer, our Service Department is keen to 

 see that you get the best service, in the right way, at the 

 right time. We try to help you get what you want when 

 you want it; we select for you, if desired, though we aim to 

 make this catalog so plain that you can easily (and we 

 prefer that you should) make up your own order. 



Such service as above indicated grew to be our 

 practice before it developed into our guarantee. 



OUR GUARANTEE, though imitated, is undupli- 



THE 



cated: We guarantee Star Roses to bloom the first 

 natural blooming period after planting, or you may 

 have your money back. Remember it is not the Guar- 

 antee that makes the Roses bloom, but the quality of stock that permits 

 us to make the Guarantee. 



Another exclusive service enjoyed by Star-Rose patrons grew out of our 

 desire for a label more lasting than ordinarily used. 



The Star Tag is an exclusive enduring Star Rose label, fastened to each Star 

 Rose with a copper wire, and made of long-lasting celluloid, with the name of the 

 Rose indelibly stamped on one side and the name of our firm on the other. Every 

 genuine Star Rose is so labeled, and that label is your sign of our guarantee. 

 And so the Star became our Trade-Mark. It also has developed just as 

 has the demand for Star Roses. In our new Trade-Mark is seen the good 

 fairy of pubHc opinion in the act of pinning to one of our Roses the sign of 

 a high-class Rose. See illustration below. 



Our Publications. We pubhsh in the spring this 100-page **Star Guide to 

 Good Roses" and in the fall a 32-page "Fall Guide to Good Roses, Bulbs and 

 Perennials." "Success With Roses" at 25 cents is well worth the money. 

 A 32-page illustrated booklet, telling with many pictures and in clear simple 

 language just what to do and what not to do to have large fine Roses. Oc- 

 casionally we indulge a desire to talk to you about Roses and 

 their care, and to give you other points of interest, perhaps 

 offering you rare plants in that little periodical we call ''Star 

 Rose News," 



But in order that you may get the most out of this catalog 

 it is important that you understand clearly its arrangement. 

 For this please see foot of page 3. If you can suggest how this 

 catalog or our service can be improved, please write to us. 



In Roses — be guided 

 by the Sign of the Star 



January 2, JQ28 



President 



