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7 2 THE =e 
CONARD-PYLE CO., 
Siar Rose Growers 
STAR ROSE TRADE-MARK 
This is a durable, celluloid, star-shaped tag 
bearing the name of the Rose on back. You 
have the satisfaction of always knowing a 
Star Rose by name when it blooms. Insist 
on having the Star Rose Trade-Mark on every 
Rose plant you purchase. Whenever you see 
a red circle tag on a Rose plant you will know 
It was patented by The Conard-Pyle Co. 
STAR ROSE GUARANTEE 
We guarantee every Star Rose to bloom 
the first blooming period after purchase; fail- 
ing which we will replace or refund its cost. 
You run no risk but are assured of success 
when vou order Trade-Marked Guaranteed Star 
Roses. It pays to get plants direct from 
where they are grown. 
FALL PLANTING 
We recommend fall planting of Roses, particu- 
larly throughout the northern and eastern states. 
Fall planting will insure plants freshly dug when 
assortments are complete. The risk of loss by 
winter freezing can be largely avoided by mound- 
ing soil 6 to 8 inches high around each plant. 
ROSE MAGAZINE FREE 
We send you cultural directions, also to each 
1940 customer will be sent, if requested, the current 
issue of our little magazine, ‘Success with 
Roses,”’ or for a year free on request with orders 
of $5 or more. Each issue will tell what to do in 
your garden. It is illustrated and full of entertaining 
stories about new Roses, Rose people, Rose events, 
etc. You are kept up-to-date in all the activities 
of the modern Rose world. This is a service much 
appreciated by our thousands of customers and, 
so far as we know, is a service unobtainable from 
any other grower, anywhere. 
QUANTITY PRICES 
On Patented Roses marked * and on 
Rose Collections there is no further 
discount. 
The total number of all the Roses vou 
order will determine which price you use for 
the Roses with price marked *. 
On Roses with ‘“‘each”’ price marked * you 
are entitled to rates as follows: 
Less than 12 12 to 24 25 or more 
A B Cc 
756. 70c. 65c. 
85c. 75C. 70c. 
$1.00 90c. 85c. 
1:25 $1.10 $1.00 
1.50 1.30 1.20 
Above prices do not apply to Patented 
Roses marked ¥. 
if your entire order is for 
Less than 12 Roses, use prices in column A 
for Roses marked * 
12 to 24 Roses, use prices in column B 
for Roses marked * 
25 or more Roses, use prices in column C 
for Roses marked * 
If you send too much cash, we will include 
extra value, or, if requested, refund amount 
overpaid. 
Fall Prices Include Free Delivery 
Copyright, 1940, by The Conard-Pyle Co. 
Exc luar’s 
Fall, 1940, brings you the most thrilling new Roses it 
has ever been our privilege and pleasure to introduce 
at any one time—eleven in all. Six are Hybrid Teas and 
five are Floribundas. These varieties were selected, 
after most careful testing, from the cream of Europe’s 
newest creations which the undersigned gathered from 
seventeen leading firms and hybridizers in seven (then) 
nations of Europe on his last trip in 1938. We give 
every new variety a 2-year, or more, field-test, here and 
elsewhere, to determine whether a Rose much lauded 
abroad can live up to its reputation in the U. S. A. An 
expert Rose man, after visiting rose-fields in every im- 
portant Rose-growing center, declared that we had here 
the largest assortment of unintroduced novelty Roses to 
be seen in America. We shall continue to offer you the 
pick of them. You may order any of the Roses offered in 
this catalog with full confidence that you can depend on 
thrilling results. 
FRONT COVER ROSE 
*GOOD NEWS. H.T. (F. Meilland, 1940.) Plant 
Pat. 426. Silvery pink. In past years many of the new 
Roses introduced were really superb, as far as blooms 
were concerned, but some of them, unfortunately, could 
produce only a few choice flowers in a season because the 
plants were not vigorous enough to grow more. Some 
starry-eyed enthusiasts were satisfied with a few blooms 
on a new Rose but the Rose-growing public wanted, and 
deserved, more blooms for their money, and they surely 
have their wish in Good News. Here is a Rose that pro- 
duces quantities of glorious, full-petaled, fragrant blooms 
of choice color and form. After exacting field trials it 
was chosen as the finest silvery pink Hybrid Tea. It has 
astonishing vegetation and produces Immense, 50-petaled, 
tea-scented blooms with artistically crimped petals that 
stand up and hide the center of the flower. The heart 
of the bloom as it opens is peach-pink and_ finishes 
silvery pink. $1.50 each; 3 for $3.75.% 
* DR. KIRK. H.T. (C. Mallerin, 1940.) See illustration 
below. Burnished flame-scarlet. This Rose was selected 
in Europe by Dr. Kirk himself, the genial 1938-39 Presi- 
dent of the American Rose Society. It was dedicated 
here in 1939 on Red Rose Rent-Day. Magnificent, vivid- 
colored, heavy-textured blooms come singly on Jong bronzy 
stems. Long-shaped buds of deep carmine-scarlet open 
to large, spicily fragrant, beautifully formed flowers of 
burnished flame-scarlet, a color that stmply glows. The 
outer petals age to clear carmine. $1.50 each.* 
Dr. Kirk. H.T. New, Fall 1940 
