4 J. T. LOVETT, Inc., LITTLE SILVER, N. J. 



The Van Fleet Hybrid Strawberries 



A NEW AND DISTINCT RACE OF STRAWBERRIES 



Undoubtedly no strawberries have ever had such wide and thorough endorsement by horticultural 

 authorities, or had so many nice things said about them as these Van Fleet Hybrids. 



They were produced by Dr. Walter Van Fleet, the greatest hybridizer the world has ever known ; 

 and unite the good properties of our best American varieties with the finest varieties of Euro'i)e, '. The 

 Doctor (who is now connected with the Bureau of Plant Industry of the United States Depar^meii't of 

 Agriculture), when living at Little Silver created thousands of these hybrids in a thoroughly scientific 

 manner, and after carefully testing them, sold the entire lot to us. In writing of them, in his usual modest 

 way, Dr. Van Fleet said, "In August, 1910, I sold you with the exclusive right to introduce my entire 

 stock of hybrid Strawberries, raised during the years 1907-1909; as a result of intercrossing the most 

 vigorous high quality European varieties — such as Jucunda, Alfonso XIII and Pres. De la Devansay — 

 with the best native kinds; including Wm. Belt. President, Nick Ohmer, and Chesapeake. The result 

 was the finest lot of seedling varieties probably ever produced, excelling in vigor, hardiness, 'produc- 

 tiveness and plant-making power, as well as size, quality and attractiveness of berries, any I have 

 ever tested." 



These hybrid Strawberries are most vigorous and sturdy in plant growth, are exceedingly prolific 

 of very large, exquisitely beautiful berries and what is best of all — excel in high quality. Before 

 leaving Little Silver, Doctor Van Fleet made a selection of a score of varieties as the best of them 

 all. Since 1910 we have had these under careful trial and of them, all things considered, regard 

 Early Jersey Giant CNo. 10), Edmund Wilson (No. 13). Late Jersey Giant (No. 14), and John H. 

 Cook, or (No. 7), as the most valuable. 



EARLY JERSEY GIANT (Van Fleet No. 10) ^ : > 



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JS;vv 11,. 



Pre-eminently the finest of ihe early varieties. As a matter of fact there is no known variety that 

 ripens earlier and no variety yielding large berries that comes anywhere near it in earliness. It is also 

 brilliant scarlet-crimson in color, and exceptionally firm — by far the firmest of all early varieties. 



Berries very large, conical with pointed tip, colors all over at once, has delightful aroma and rich, 

 rnild, wild Strawberry flavor. Large, light green calyx or ' burr," hence exceedingly showy and attrac- 

 tive. Blossoms, large, open, rather late and staminate. Plant a strong grower with large leaves on long 

 pliant stems and a heavy yielder. The largest and best very early variety. ^ 



"In the spring of 1915 I bought from you 100 plants 

 of the Jersey Giant Strawberries. At blossoming time 

 each clump was a mass of flowers, but the incessant 

 rains interfered with the fruiting. As it was we had 

 berries galore. I shall always wonder what they would 

 have been under good weather conditions." — Harry A. 

 Wood (Mass.). 



"Three years ago I bought a number of Early and 

 Late Jersey Giant Strawberries. These, I can recom- 

 mend; particularly the Early Jersey Giant." — J. H. 

 Dobbins (N. J.). 



"The Early Jersey Giant is the finest early variety I 

 have ever grown. It was the best early of over fifty 

 varieties, in size, in quality and in earliness." — /. C. 

 Grossman (Ind.). 



"A strawberry weighing two and a half ounces and 

 which measured three inches by an inch and a half in 

 thickness was recently picked by Charles S. Darling who 

 has much success in raising fancy strawberries. The 

 berry was of the Early Jersey Giant variety; a solid, 

 perfect berry." — Hartford (Conn.) Current. 



"Your records will indicate that I have purchased 

 from you the Early and Late Jersey Giant and Edmund 

 Wilson Strawberries. They have all proved satisfactory." 

 — F. S. Snyder (Mass.). 



"The Early Jersey Giant has done well with me and 

 I consider it the finest early berry I ever saw," — E. L. 

 Marshall (Mass.). 



"The Early Jersey Giant Strawberry is the best early 

 berry I have." — Amos Mills (Ohio). 



The season just past we had what we thought would be an ample supply of plants of this straw- 

 berry. The demand proved so great, however, we did not have half enough to fill our orders— its 

 popularity haying grown so rapidly. Our claim that it is the best early strawberry has now been fully 

 proven by disinterested testimony. . i 1 ■ ' 



Pot-grown plants, dozen, 60c.; 100, $4.00. ' 



