Necco 



sSwEETS 



The Meaning of 

 Necco Sweets 



Confectionery excellence — from the careful selection 

 of every ingredient — through a most perfect process of 

 manufacture in a factory of ideal cleanliness — to the 

 final packing and sealing of each box — this is the mean- 

 ing of Necco Sweets, 



The seal here shown is tne mark by which you may 

 know the five hundred and more varieties of fine confec- 

 tionery sold under the general name of Necco Sweets. 

 As an example try a box of 



Look 

 for this 

 Seal 

 on every 

 box of 

 Confectionery 

 you 

 buy. 



They represent the high standard of the other five hun- 

 dred varieties. You will find many delightful flavors daintily 

 hidden 'neath a coat of rich chocolate. 



All dealers who sell high grade goods have Necco Sweets. 

 If your dealer does not sell them, send us 25c. for an attrac- 

 tive package of Lenox Chocolates; or, better still, order one 

 of our special $1.00 packages in a handsome art box. Peer- 

 less Wafers and Necco Tablets are two other "Necco" favor- 

 ites. The best assurance of their wholesomeness is the fact 

 that Necco Sweets are above the requirements of all Pure 

 Food Laws. 



NEW ENGLAND 

 CONFECTIONERY 

 COMPANY, 



\ Summer and Melcher Sts., 



\ BOSTON, MASS. 



