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Beds of Virus Free 



Premier Plants for 1957 orders. 



PREMIER 



T/ie frost Proof Berry 



For many years Premier has been the most popular and widely planted variety in all 

 the northern and northeastern states. Premier was introduced in 1915 and very quickly 

 took the lead. The immense popularity of Premier is due to its ability to produce SURE 

 CROPS AND BIG CROPS. Until very recently nearly all of the records for high yields 

 and high profits in its area were made by Premier. Today Premier's leadership is being 

 challenged by Catskill, Empire, Sparkle and Robinson with several other new varieties 

 coming along. 



The best territory for Premier extends from the high altitudes in Tennessee and North 

 Carolina all the way to Canada. However, it is admitted that Premier berries grown in 

 the southern and middle states are not generally as desirable as those grown farther 

 north. 



Premier berries are very attractive in appearance and are popular in most northern 

 markets. While not the best looking nor the highest priced, Premier berries sell well 

 and the volume assures a profit. Premier berries have been favorably accepted by the 

 processors. The quality is good, not as high as Fairfax, Empire and Sparkle but better 

 than Robinson and Blakemore. 



No variety has healthier foliage. Premier is almost completely free from foliage 

 troubles. This was true even after virus and other factors weakened most Premier 

 stocks so that it was difficult to get a good fruiting bed. Vigorous strains of regular 

 Premier which do m.ake a good fruiting bed are still available. However, a large 

 percentage of Premier plants now offered for sale are from the vigorous new virus free 

 Premier stocks. These look slightly different from the regular Premier. Foliage is more 

 vigorous and upstanding and runner production is greater. Berries from the virus free 

 plants are identical in size and shape but are somewhat lighter in color — possibly also 

 less firm than regular Premier. 



Premier is an early berry, primarily noted for sure cropping and heavy production. 



Because some of the larger growers have expressed a preference for regular Premier 

 we still have some of them. However, our present stock is mostly grown from the 

 extra vigorous virus free sources. Your Premier orders will be filled from this stock 

 unless you specify on your order sheet that you prefer regular Premier. Price list 

 page 32. 



2900 quarts from 2000 Premier 



Wythe Co., Va. March 26, 1956. "Thought you 

 might be interested to know that I picked 2900 

 quarts of berries last spring from the 2000 Premier 

 plants I ordered from you and set out in April 

 of 1954.'' ARGLE JOHNSON. 



505 quarts from 350 Premier 

 Middlesex Co., Mass. March 14, 1956. "In 1954 I 

 bought 350 Premier. I picked 505 quarts and 

 could guarantee every one." CAROLINE EHLERT. 



HOWARD 17 Premier is also 

 sold as Howard 17, which was the original 

 name. The varieties are identical in every 

 respect. It is a "pippin" no matter which 

 name you use. Price list page 32. 

 Heaviest crop in 20 years. 



Grafton Co., N. H. July 25, 1956. "Your 1955 

 Howard 17 are giving us a tremendous crop, with- 

 out a doubt the heaviest that I have ever grown in 

 20 years or so." STEPHEN L. UNDERHILL. 



