GOOD PLANTS FOR 1944 



Along with greetings to our many friends and customers, we have a timely mes- 

 sage about strawberry plants for setting this spring, 1944. Four things stand out in the 

 present plant situation. 



1. The quality of plants available is excellent. 



2. The total supply is very small and the price high. 



3. Many varieties will not be available at all this year. 



4. Two new U. S. Department of Agriculture varieties are being 

 offered in small quantities. 



The thin plant beds have allowed plenty of room for the full development of individual plants. Plenty 

 of fall rains, following the summer drought, have resulted in very strong crown and root growth. What 

 plants we have are extra nice. 



The drought this summer was not as long as that of 1930. It was more severe because it started earlier 

 and more of it was during the hot summer months— together with severe drying winds. Anyway, the result 

 has been that from about the same acreage as last year, we have about 15% as many everbearers and 25% 

 as many standard varieties as we actually sold last year, not counting about forty acres that we had left for 

 fruiting. Our supply is as good or better than the average. So the conclusion is inevitable — that there 

 will not be enough plants to go around. Remember the early bird — and do not delay sending in your order! 



Of the varieties we usually grow in small quantities, several cannot be offered at all this year. These 

 include Klonmore, Klondyke, Missionary, Maytime, Northstar, Daybreak, Hebron, Massey, Aroma, Eleanor 

 Roosevelt, Julymorn, Green Mountain, Champion, Gemzata, and Wayzata. Others including Fairmore, Am- 

 brosia, Senator Dunlap, Gem and Mastodon are offered in smaller quantities than usual. 



In line with our policy of having the best new varieties just as soon as they are available, we are 

 offering small quantities of Midland and Fairpeake. These were originated by the U. S. Department of 

 Agriculture and were chosen for introduction after years of selecting and testing. Worth trying. 



Some of you have sent us just one order, others many orders, during the years since Mr. W. F. Allen 

 started our business way back in 1886. To all we say many thanks. From all we ask for more orders as 

 you need more plants. For all we pledge good plants, extra good this year. Our suggestion about ordering 

 early is not to scare anyone, but to tell you about the real shortage of plants and to help you avoid dis- 

 appointment if you really want plants this year. Please let us hear from you. 



