MIDLAND 



"In berry time my customers come and pick my 

 entire crop. They love Midland berries and pay 

 me a price which nets me more than $1,000.00 per acre." This statement was made by 

 a lady who grows berries in northern Illinois, about one acre per year, and will have 

 nothing except Midland. 



Midland has everything a great berry needs — beauty, size, color, quality, pro- 

 ductiveness, firmness and freezing excellence. If Midland made plants a little more 

 freely and had a little more frost resistance we could call it one of the greatest berries 

 of all time. Selection of good soil, plus good care, will nearly always make possible 

 plenty of plants for a good fruiting row with the new extra vigorous virus free stocks 

 now offered. Irrigation, if available, will help insure the excellent fruiting row and 

 also if properly used will provide almost complete frost protection. 



Midland berries are very early, ripening with Premier and Blakemore, only a day 

 or two behind Earlidawn. The berries are quite firm and average large in size, 

 probably as large as Catskill. They have a bright red color which extends clear 

 through the berry. When first picked they are bright red but darken somewhat on 

 holding. This is some handicap on wholesale markets but for fruit stands, 

 local trade, "Pick Your Own" projects and home gardens Midland is 

 "IT." The berries are excellent in quality; many consider them the 

 equal of Fairfax — not quite as sweet but with just as much appeal- 

 ing flavor. Their firmness and deep red color clear through the 

 berry make it one of the best for freezing. Midland has been at 



the top or next to the top in more freezing tests than any variety Midland— heavy production- 

 large size — top quality — 



we know. 



Midland plants are large, healthy and very productive. Where a good 

 fruiting row has been produced their production is right up with Catskill, 

 Sparkle and the other leaders. 



Midland is adapted to all the middle states and even quite far north 

 if irrigation is present to help against late spring frosts. In Missouri it 

 has consistently been one of the best berries from the standpoint of 

 quality and yield. In Connecticut it has been superb. In New Jersey it 

 has been the best early berry for a long time and still retains that 

 rank. On Long Island it is one of the most productive and profitable 

 berries to grow. ^"S'" 



It is -our opinion that when grown for any market except 

 for shipment to big city wholesale markets Midland is one 

 of the best, largest, most productive and most profitable of 

 all early berries. Our one caution: Use good land and 

 give them good care to be sure of 

 a good fruiting row. 



We have more 

 Midland plants than 

 last year, but the de- 

 mand is certain to be 

 heavy again and we 

 advise early ordering. 

 Price list page 32. 



500 Midland Plants, 

 1400 Quarts. Very Finel 



New Haven Co., Conn. May 4 

 1959. "We picked 1400 quarts 

 of berries from 500 Midland 

 plants this past year." 

 Chester W. Salg. 



Midland For Early 

 in Iowa. 



Linn Co., Iowa. March 31, 

 1959. "I want to tell you that 

 I have never once been disap- 

 pointed with the plants received. 

 I hope this order may be filled be- 

 cause I have found from experience 

 that Midland, Catskill and Redstar 

 are the best varieties for my soil and 

 cultural methods." Donald Patschke. 



first for freezing 



