THE W. F. ALLEN CO., SALISBURY, MP. 25 



2. The quality is of the very best. No other varieties except, possibly Mc- 

 Alpin, Wm. Belt and Big Late, equal Chesapeake in this respect. It is delicious. 



3. The berries are firm enough to stand shipment to distant markets. In fact 

 it will ship better than any other large berry we have ever grown. On our local 

 auction markets solid carloads of Chesapeake will often bring $2.0() or $3.00 per 

 crate of 32 quarts more than any other variety, except Gandy which sells with 

 Chesapeake. 



4. Due to the beautiful appearance, size, quality and firmness of the berries, 

 they will outsell all other varieties. 



5. Unlike Premier which will do well on all types of soil, rich or poor, Chesa- 

 peake needs land that has been well manured and it needs good care. Given these 

 it will produce just enough strong, heavy rooted plants for a good fruiting bed. 

 Chesapeake produces a medium number of large, strong plants rather than great 

 quantities of small ones. It is hard to get great numbers of plants. That is the 

 reason why many plant men dp not push this variety, and the plants for the same 

 reason can never be cheap as compared to Dunlap or Paul Jones, but the results 

 are well worth paying a little more in order to get true-to-name Chesapeake. 



6. Next to Premier Chesapeake has the healthiest foliage of any variety on 

 our list. During the very wet picking season of 1924, Chesapeake and Premier 

 were the only varieties we had that were almost entirely free from rust. They both 

 produced a fine crop and were the only ones that did. Big Joe and Big Late ranked 

 up well among all the other varieties in condition of the foliage and crop produced. 



7. Almost frost proof. Premier withstands frosts on account of its very hardi- 

 ness. Chesapeake, a late variety, almost always avoids frosts because it blooms very 

 late, later than other varieties of the same season. Our attention was first called to 

 this habit of late blossoming by the New York Agricultural Experiment Station, 

 at Geneva, many years ago. 



8. When canning or preserving, Chespeake will retain the shape and flavor as 

 well or better than any berry we have ever tried. 



9. The plants are very productive. They do not set enormous numbers of 

 small berries but they do set plenty for a fine crop, and for this reason they can 

 size them up better and hold the size throughout the season better than if large 

 numbers of small berries were set which are never matured. 



10. Chesapeake is a money-maker. As Mr. Albert Reynolds, of Chester 

 County, Pa., said, "You don't have to pick so many to get a dollar." Chesapeake 

 will sell for big prices when the demand is strong and it will sell for good prices 

 when many other varieties will not sell at all. Mr. J. T. Rickett, of Montgomery 

 County, Ky., wrote us, "I would like to say that the Premier and Chesapeake 

 plants I ordered of you for last year's crop made a yield at the rate of considerably 

 more than $1000 per acre. They were as fine as any of your pictures show." Take 

 good care of Chesapeake and they will reward you well. Price list, page 35. 



FRIEND 



Windham Co., Conn., Mar. 7, 1925. 



I am an old friend because I always get good plants of you. I got you a new friend last year. 



Mr. Johnson. He is all Allen, too, now. He has good reasons. His plants look fine. You have received 



another order this year from him, so we always look for good plants from your house. Wishing you 



a much larger business, I am yours as long as I need good plants. 



Byron H. Billington. 



GLAD YOU LIKED THEM 



Middlesex Co., Mass., April 20, 1925. 

 I received the strawberry plants and they arrived in fine condition, and I must say they are 

 the best looking strawberry plants I ever bought. 



Howard S. Spinney 



