W. LEE ALLEN 



1894-1961 



Mr. Allen died on November 11, 

 1961, at the age of 67. The W. F. 

 Allen Co. was founded in 1885 by 

 the late William F. Allen. In 1914 

 his three sons, Fulton W., W. Lee 

 and Albert G. Allen, entered the 

 business which has continued since 

 that time. In 1955 Richard M. Allen, 

 son of Albert G. Allen, joined the 

 firm. 



Mr. Lee Allen was active in the 

 business until a few months prior 

 to his death. His advice and coun- 

 sel will enable us to carry out the 

 policies handed down to him by 

 his father, the founder of our com- 

 pany. Now that "Mr. Lee" is gone 

 we pledge ourselves to maintain 

 the high standards he set for him- 

 self and his business. 



THE PLANT SITUATION - 1962 



REGISTERED PLANTS: Registered virus free plants continue to be the most 

 important factor in achieving consistently good results. All the varieties we are 

 offering are grown from virus free stocks except five minor kinds. Growers of 

 "Registered" virus free plants must follow strict regulations as to indexed founda- 

 tion stocks, isolation during growing, dust applications and soil fumigation. These 

 regulations are administered by the Inspection Service of the State and are the 

 basis of labeling and selling registered virus free plants. We hope that you buy 

 your registered virus free plants from W. F. Allen Co., but, if not, be sure you get 

 your planting stock from a grower who meets the requirements for registered plants. 

 It will pay you! 



QUALITY: Plants are developing well with fall rains, cooler weather and fall 

 fertilization. 



SUPPLIES are generally good in most varieties. Preliminary estimates show 

 we have less Catskill, Pocahontas and Dixieland than we sold last year. Superfec- 

 tion and virus free Jerseybelle stocks appear adequate. 



VARIETY COMMENTS: We have virus free JERSEYBELLE in quantity for the 

 first time this year. Catskill and Pocahontas continue to be our sales leaders, with 

 Sparkle, Earlidawn and Dixieland nearly tied for third place. More reports on 

 Midway to read about on page 15. Redglow moving slowly into some new sections. 



PROBLEM: Verticillium wilt that causes the summer dying -of strawberry 

 plants is increasing in the north. The use of resistant varieties such as Catskill and 

 Surecrop and not planting strawberries after a susceptible crop such as potato, 

 tomato, pepper and eggplant, remain the best control procedures to date. We have 

 never seen verticillium wilt on our own farms. 



ORDER EARLY! It insures that you will get the varieties you want dug while 

 thoroughly dormant and reserved for you. And, we at W. F. Allen Co. may plan 

 our work to serve you best. 



ALLEN'S PLANTS, Standard of the Industry for 77 years, 

 are still your Best Buy for Big Crops of Better Berries. 



