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PROFITS" The Rule With Strawberries 



We all hope to receive as large a profit as possible no matter what we plant, although 

 there is a natural feeling of pride in growing any crop, this feeling is intensified when a neat 

 profit is realized. Strawberries have consistently been one of the best paying crops and we 

 believe we are conservative in placing the profit you may expect under average conditions at 

 $300.00 per acre. With the plants well grown, favorable weather and a good market, profit as 

 high as $1,000.00 is often realized. This is far above the average and to expect such returns 

 a grower must have ideal soil, give his plantings the very best of care and obtain good prices 

 for his entire crop. 



Advantages of Strawberries Marketing For Profits 



Very little money is needed to set a berry 

 field large enough to net a good profit. Only 

 8,000 plants are needed to set an acre and 

 about 600 to 800 lbs. of fertilizer. By using 

 stable manure and green cover crops good 

 crops of berries can be grown without any 

 fertilizer whatever. Small plots can be used 

 to good advantage in the berry business, % 

 acre or even less planted to Strawberries will 

 show a net return worthy of serious consider- 

 ation. Strawberries are the first fruit crop 

 harvested in the spring, bringing in cash when 

 it is most needed to help carry out other farm 

 projects. If you are not growing Strawber- 

 ries now, be sure to set some this year, no 

 matter what type of farming you conduct, we 

 are sure they will return as large or even larg- 

 er profit per dollar invested than any other 

 crop you could grow. 



Plant Every Year — Some years and under 

 some conditions little or no profit may be real- 

 ized from Strawberries but taken year after 

 year they will undoubtedly return higher profit 

 than any other farm crop. This is the reason 

 the successful berry grower has berries every 

 year, not too many, just what you can handle 

 to good advantage. It has been shown, time 

 after time that one acre of well cared for ber- 

 ries will produce a larger net profit than sev- 

 eral acres that have been given indifferent at- 

 tention. 



Use Good Plants — Good, vigorous 

 plants are an important essential in prof- 

 itable berry growing. Ours are of con- 

 sistent high quality, are packed with 

 pep and vitality and are priced to save 

 you money. We hope you will set our 

 plants and we will do everything we 

 can to aid you in making Strawberries 

 your best paying crop. 



Marketing — This should receive very careful 

 consideration as it is one of the major items 

 in relation to your profit. Of course, every 

 grower must work out his marketing method 

 to meet his or her particular requirements, 

 however, the method used should be the one 

 that will realize the very best price for the 

 crop. Should you have a nearby market and 

 you acreage is not too large, by all means re- 

 tail your berries; in this way you save the 

 transportation costs and the middleman's pro- 

 fit goes into your own pocket. These are two 

 large items and should not be expended unless 

 no other course is available. Of course, with 

 a large acreage or when markets are at con- 

 siderable distance the large wholesale markets 

 must be used. 



If you are located close to a well traveled 

 highway, a roadside stand should solve your 

 marketing problem nicely as you will be able 

 to dispose of your berries and some other pro- 

 duce at good prices and eliminate the trouble 

 and expense of hauling to some nearby city 

 or town. Then there are grocery stores, hotels, 

 and your own private customers, any or all 

 of these may fit into your marketing program. 

 Whatever method you decide on, bear in mind 

 that It Pays To Advertise. Grade your ber- 

 ries carefully. Give full measure, grow varie- 

 ties that are sweet and good and above all let 

 people know you have them. But do not fall 

 down on your grading no matter how many 

 orders you have to turn down. If you do, all 

 the time and effort you have spent in building 

 up a reputation as a grower of quality berries 

 will quickly be lost. 



When shipping to the wholesale markets 

 grading is just as important as when selling 

 locally. The transportation costs are the same, 

 crates and picking the same, whether the ber- 

 ries are of the very best quality or are poor, 

 but there will be a great difference in returns 

 from fancy berries and just ordinary ones. 

 There is always enough spread on wholesale 

 markets so that by commanding top quota- 

 tions your berries will show a nice margin of 

 profit. 



GOOD PLANTS GIVE LABGE CROPS. 



Steuben Co., N. Y., March 10, 1940. 

 Enclosed is an order for Premier plants, last 

 summer we picked a bumper crop from your 

 plants. The Premier held up in size and were 

 still picking them long after the other varieties 

 were gone. In spite of the dry weather we picked 

 6000 quarts from 3000 plants. We would like a 

 midseason variety, thanking you for any suggest- 

 ion. Clayton Jones 



OVER TWO QUARTS PER PLANT. 



Macon Co., N. C, March 21, 1940. 



When in need of plants I shall always order from 

 Rayner Bros., the 300 plants that I ordered last 

 year, I picked 089 quarts of berries. I followed 

 your directions in planting and would advise any- 

 one to do that as it is an important step in suc- 

 cessful berry growing. Thanking you for past 

 favors, Mrs. Geo. E. Anderson 



