MAKING MONEY 
WITH STRAWBERRIES 
Strawberries can be grown consistently 
with as high a monetary return for the 
investment as any crop there is. You 
must grow good berries which will pay 
for the extra effort used in producing 
them. The price of strawberries is de- 
pendent upon quality, and quality makes 
it easy to sell your berries at a nice 
profit. 
SOME THINGS TO CONSIDER 
1. Strawberries can be grown anywhere 
with fine varieties suitable for every 
state. 
2. Strawberries are an excellent way to 
utilize good land, especially in urban 
areas, because a high income per acre 
can be expected. 
3. Strawberries have a wide variety of 
markets available — local stores, chain 
stores, restaurants, processors, commis- 
sion houses, roadside markets and "Pick 
Your Own" projects. 
4. Strawberries require little machinery 
with little capital investment. 
5. Strawberries are the first fruit crop 
of the season. 
6. Strawberries under irrigation are pro- 
tected in the spring from frost damage 
and the berries produced are larger and 
better with ample moisture. 
7. Strawberries are excellent as a family 
business or a commercial venture. The 
work is suitable for older people, women 
and children. 
8. Strawberries appeal to everybody. No 
one can resist quality berries offered at 
either retail or wholesale. 
SOME THINGS TO WATCH OUT FOR 
1. Do not plant more strawberries than 
you can care for. The profit in straw- 
berries is in growing them well. 
2. Do all the things necessary to grow 
good berries. Poor berries sell only when 
quality berries are not available. 
"PICK YOUR OWN" 
As we have said for several years, the 
"Pick Your Own" projects are increasing 
every year. Fields will vary from less 
than an acre to more than 20 acres, with 
the owner-grower having his crop picked 
by his customers. Packages are in most 
cases supplied by the grower so the 
harvesting operation consists of super- 
vising the customer-pickers and collect- 
ing the money for the fruit. Any location 
within a few miles of a population center 
is a natural for this type of berry grow- 
ing. 
A person living in the city is able 
through "Pick Your Own" to get a supply 
of completely fresh strawberries for his 
own use with an outing that is both work 
and fun. 
In most cases "Pick Your Own" has 
the unique situation of providing an 
ever-increasing market, as satisfied cus- 
tomers tell their friends and, like gossip, 
more and more people find out. Usually 
"Pick Your Owners" have a regular mail- 
ing list by which they let customers of 
past years know what variety will be 
available and when. A small ad in the 
newspaper, a spot announcement on the 
local radio station, or other means of 
publicity may be necessary to bring cus- 
tomers for the first time. After your 
reputation for good berries is established 
they will be back. 
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