PETER HENDERSON & CO., NEW YORK— WHOLESALE CATALOGUE. 



27 



LETTUCE 



COS or ROMAINE 



These form large, elongated, com- 

 pact heads that blanch mild and crisp ; 

 esteemed for summer use. 



TRIANON 

 HENDERSON'S 



Beautiful Shape — Sells on Sight 



Trianon is by far the best of the Cos, 

 or Romaine, varieties. These are be- 

 coming very popular; they have a dis- 

 tinct and pleasing flavor. The long 

 spoon-shaped leaves form oval-shaped 

 heads, and are easily blanched by 

 gathering the outer leaves at the top 

 and loosely tying them with soft 

 string, several days before wanted for 

 the table. Romaine Lettuce may be 

 used to advantage where the heading 

 varieties do not succeed, as almost the 

 entire plant is tender and palatable. 

 (See engraving.) Price, oz. 20c, 

 }i lb. 50c, lb. $175., 25 lbs. and up- 

 wards at $1.60 lb. 



"The Trianon and New York Lettuce were good, I had the finest lettuce I ever saw 

 anywhere and everybody that saw them said the same." 



JOHN OSBORNE, Far Hills, N. J. 



"I had fine luck with your Trianon Cos Lettuce in spile of the bad weather, many 

 weigh 2 lbs. solid white." 



J. DAVID, Winsled, Conn. 



Paris White Cos An early com P act heading variety. The 



a. ana »»iiii.c vuo. self -folding inner leaves blanch beautifully 

 white, crisp and tender. Price, oz. 20c, l /i lb. 60c, lb. $1.75. 



LEEK 



Large American Flag. 



A very fine, and well-selected 

 stock. It blanches from eight 

 to ten inches from the root, is very hardy and the best sort to 

 winter over, as it comes rapidly into use in spring, providing a 

 market crop when vegetables are very scarce. {See engraving.) 

 Price, oz. 25c, }4 lb. 70c, lb. $2.00. 



Musselburgh or Scotch Champion 



This is the best variety for winter and spring use, being very 

 hardy; it keeps well when earthed up, making immense, stocky 

 stems about 3 inches through by 6 to 8 inches long. The leaves 

 are broad and flat, and recover their fresh green color quickly in 

 spring. Price, oz. 25c, \i lb. 75c, lb. $2.25. 



r:„ „l f #._li___ T\-.. n -.C Leaves broad, stems short but 



Oiant Italian Dwarf. very thick Price oz 25 



% lb. 75c, lb. $2.25. 



BETTER PACKING COMMANDS BETTER MARKET PRICES 



While the grower of Henderson's high quality vegetables invari- 

 ably receives better prices for his product than the grower of nonde- 

 script types, he will receive relatively better prices if he gives some 

 attention to the art of packing. 



The modern merchandising trend is toward standardization of 

 product and package. The manufacturer of food products has 

 long since learned that it is much easier to sell an article of known 

 quality packed in a distinctively labelled package than it is to sell 

 the same article when not so packed and labelled. In the business 

 of market gardening it is just as important to employ modern 

 business methods to market crops successfully as it is for the mer- 

 chant or manufacturer of other commodities. In every case, the 

 trade prefers to do business with a grower whose product is de- 

 pendable and attractively packed, and the grower who so earns 

 the confidence and good will of the buying trade, is the holder of a 

 very valuable asset. 



It pays to grow some of the uncommon vegetables. Big money is being made now with Henderson's Riviera Broccoli (see page 3). 



