APPEARANCEl 

 FLAVOR! 

 SELLS THEM 



LATE 



SUMMER 



MASTODON 



More Widely Grown Than Any Other Everbearer 



With the introduction of Mastodon in 1925, the Everbearers first became valuable for the 

 market gardener and the commercial grower, and since its introduction, Mastodon has enjoyed 

 full leadership of the Everbearing varieties and is more widely planted than any other sort. 

 Until the introduction of Gem, there was no variety which would compare with it for firmness, 

 productiveness, size of fruit, vigor and adaptability, and for all around commercial value. 

 Mastodon is now considered by many growers as their most profitable variety, and with its 

 ability to produce a heavy spring crop, equal in value to many of the standard sorts, there is 

 now no more risk attached to growing Everbearers than any of the commercial varieties. Of 

 course, moist fertile soils are necessary for the Everbearers to do their best during the summer 

 and fall. 



GROWTH — Is very strong and vigorous, a clear 

 dark green, very resistant to leaf spot. Good fol- 

 iage, while very important in a standard variety, 

 is doubly important in an everbearer. First in 

 shading the fruit from the hot suns during the 

 summer and fall, then in developing and protect- 

 ing a heavy spring crop. Mastodon has a full mea- 

 sure of all the inborn qualities necessary for heavy 

 production. 



SIZE — For the summer and fall crop the berries 

 are medium to medium large, often running to 

 large under favorable conditions. The spring crop 

 IS large to very large, the berries averaging about 

 the same as Big .Joe in size, ripening in mid-season. 



QUALITY AND FLAVOR— During .July and ear- 

 ly August, under high temperatures, the quality 

 and flavor is often rather poor, but as it becomes 

 cooler both improve very quickly. From the middle 

 or August until hard freezing weather in the fall. 



the quality is very good and the flavor good. The 

 spring crop is excellent, better than many of the 

 standard varieties. 



FIR:mnesS — The berries are firm enough to 

 withstand shipment for moderate distances. We 

 do not recommend distances of over 100 miles for 

 summer and fall fruit. The spring crop will com- 

 pare favorably with Premier in firmness. To ob- 

 tain the best prices for Everbearers, it is Avise that 

 a grower retail his crop, as the fruit ripens stead- 

 ily over a long period, and in this manner, the 

 maximum profit from the crop will be received. 



PRODUCTIVENESS — Mastodon will rank very 

 productive during the summer and fall, and in 

 si)ring iJToduction is even more outstanding, equal- 

 ing many of the standard mid-season varieties. 

 If Mastodon were not an everbearer, it would be 

 very valuable just for the spring crop, and this, 

 couoled with its everbearing ability, makes it a 

 rcallv valuable variety. 



More Growers Are Planting RAYNER'S MASTODON Each Year 



25 



