The Most Beautiful Lawns in America 



Whether on Vast Estates, Small Gardens, or on Roofs of Metropolitan Skyscrapers 



are made with 



THE "HENDERSON" LAWN GRASS SEED 



A good lawn is unquestionably the most beautiful and most 

 essential feature of the home grounds; or of any landscape de- 

 velopment. Nothing else can set off the architectural beauty of 

 a building to better advantage than a well-made, well-kept lawn. 

 A beautiful lawn is not only valuable from an aesthetic view- 

 point, or because it promotes pride of ownership; but, it also 

 has intrinsic value, actually increasing the value of the property 

 upon which it grows. 



A lawn made with THE "HENDERSON" LAWN GRASS 



SEED is practically permanent. Cus- 



tomers tell us that lawns made with 

 this mixture twenty or more years ago 

 are as beautiful today as when they 

 were first made. 



It should be borne in mind when 

 considering the making of a lawn that 

 the cost of the seed represents only a 

 small part of the actual investment. 

 The labor cost is usually far in excess 

 of the cost of the seed. It is therefore 



AMOUNT OF SEED REQUIRED 



Size of Plot Square Feet Quantity 



10 X 20 200 1 lb. 



20 X 50 1,000 5 lbs. 



20 X 100 2,000 10 lbs. 



40 X 100 4,000 20 lbs. 



200 X 200 40,000 100 to 150 lbs. 



For renovating use half these quantities. 

 Our new booklet "How to IVIake a Lawn" en- 

 closed in every package, contains full instructions 

 how to make a new lawn or renovate an old one. 



false economy to save a few cents by buying a mixture of grass 

 seeds obtained from a questionable source, only to be obliged to 

 endure the annoyance and expense of continually repatching a 

 weedy, irregular turf, and perhaps being forced to do the entire 

 work over again in a short time. 



Henderson's celebrated Lawn Grass Seed Mixture has been 

 thoroughly tested by country-wide use during three-quarters of 

 a century. It is the fruit of years of our personal experience 

 and study, coupled with that of many of America's foremost 

 gardeners, who steadfastly maintain 

 and unite with us in saying that it 

 has no superior for American condi- 

 tions and the American climate. The 

 rapidity with which it will form a 

 deep green velvety turf, has been the 

 delight of gardeners since its intro- 

 duction in 1847, for, under ordinary 

 conditions, the bare soil will be 

 clothed with an emerald carpet of 

 living green in four weeks' time. 



Price of The "Henderson" Lawn Grass Seed (Delivered Transportation Paid) 

 H lb. 35c; lb. 60c; 3 lbs. $1.75; 5 lbs. $2.75; 10 lbs. $5.00; 20 lbs. $9.00; 100 lbs. $42.50 



Visit Our Display at ''Gardens of Nations" R.C.A. Bldg., Rockefeller Center, N. Y. City 



The roof gardens at Radio City and the other buildings of the 

 group which comprise Rockefeller Center in the heart of Manhattan 

 are the modern version of the famed hanging gardens of Babylon. 

 Unquestionably the greatest horticultural venture of recent years. 



On the three-quarter acre roof of the eleventh floor of the R.C.A. 

 building has been built an exquisite collection of gardens representing 

 various nations. Each garden is a gem, each is authentic and in their 

 respective classes they range from the most precise formal garden 

 to the opposite extreme of naturalistic simplicity. Specimen plant 

 material will be found in all of them, and in some, trees up to thirty 

 feet high are growing luxuriantly. 



Here all of the finest flowers will be displayed throughout the sea- 

 sons, beginning with the earliest spring flowers, which will be followed 

 with annuals and perennials through the summer and up to late fall. 

 All of the lawns in these gardens, as well as those on the French and 

 British Empire buildings, were made with The Henderson Lawn 

 Grass Seed, and all the spring-flowering bulbs were furnished by us. 

 Our annuals and perennials will be shown throughout the season. A 

 model vegetable garden will also be maintained by us. 



The entrance to the gardens is through a large exhibition hall in 

 the center of which Peter Henderson & Co. will maintain throughout 

 the year a complete seed store; here also specimen flowers will be on dis- 

 play, and men trained in the art of garden making will be in charge. 



