LOVETT'S NURSERY, Inc., LITTLE SILVER, N. J. 



Introc 



WE ARE listing in our Midsummer Catalog th< 

 been famous, for well over half a century. B< 

 time during the late Summer and early Fall mo 

 Crops and berries will average bigger than those prod 

 well, look over our list and you will be satisfied tha' 



Successful Strawberry Gardens 



Strawberry plants are not difficult to grow; they adapt 

 themselves readily to a great variety of soils and climates. 

 Small, wild sorts are found near the Arctic Circle, and Straw- 

 berry growing in Alaska is on a large commercial scale. In 

 the temperate zone they do well in any good substantial 

 garden soil, clay or loam, that holds an abundance of humus 

 of other quickly available plant food. 



Pot-Grown Strawberries Best for the 

 Home Garden 



The illustration on page one shows why Lovett's Pot-grown 

 Strawberry plants thrive and produce such wonderful crops. 

 The heat and dry weather of late Summer ordinarily retard 

 the growth of struggling field grown layer plants. Lovett's 

 Pot-grown plants are practical for home culture, developed in 

 their own soil, under correct growing conditions — the extensive 

 and fibrous root growth has been long established so that the 

 plants suffer no setback when transplanted and are able to 

 withstand the most severe conditions and produce enormous 

 crops quickly. 



Now It's Easier than Ever to Grow 

 Strawberries 



Years of experimenting have convinced growers that Pot- 

 grown Strawberry plants can be depended upon to produce 

 larger crops of larger berries than field-grown layer plants. 



By exercising care in the selection of varieties, provision 

 may be made for fresh Strawberries from early Summer until 

 late Fall. For the home garden at least three varieties should 

 be planted — one of which should be an early sort, another a 

 midseason sort, and one a late fruiting variety. A dozen or 

 more plants of each variety should be planted to judge the 

 merits of each sort. 



For a continuous supply of fruit throughout the season, 

 we especially recommend our Home Garden Collection — 

 offered on page 10. 



Fall or Everbearing Varieties 



This class of Strawberries, if planted reasonably early in 

 the season, can be depended upon to produce fruit during the 

 Fall months of the same year. 



When to Plant 



For best results pot-grown plants should be planted from 

 July 20th to October 1st, preferably by September 1st. 



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