IPIR-EimO€R 



Frost-Proof, Productive and Profitable 



A variety so ^Yidely and favorably known that a .description is hardly necessary. Early, 

 frost resistant, very productive. Has never failed to make a crop in over 20 years and, until 

 the introduction of Dorsett, Fairfax and Catskill, had returned more profit to the growers than 

 any early variety. Premier is just as good as ever but the newer varieties are superior in 

 many respects. 



GROWTH — Premier is a very vigorous variety, 

 making a good bed on all types of soil, however, 

 they respond well to fertile soil and good culti- 

 vation. In their freedom from disease they have 

 been the standard by which other varieties are 

 judged. 



SIZE — The first berries average large to very 

 large but due to Premier's tremendous productive- 

 ness they have a tendency to run down during the 

 last of the season as so many berries are set that 

 it is practically impossible for them all to size up 

 unless the soil and weather conditions are very 

 favorable. 



riR3IXESS— Fruit is fairly firm, but here is 

 what we consider Premier's weakest point. For 

 home markets or markets within 100 or 150 miles 

 there is very little trouble from this source. 



FROST RESISTANCE— This is Premier's great 

 advantage over all early varieties, even Dorsett and 

 Fairfax can not stand up with Premier in resisting 

 late frosts. In localities where late frosts are com- 

 mon Premier is still the early variety you should 

 plant. 



QUALITY AND FLAVOR— The flavor and qual- 

 ity are both very good. This is necessary for any 

 variety to have gained the popularity Premier has 

 enjoyed. 



PRODUCTIVENESS — Everyone knows of Prem- 

 ier's productiveness, under some conditions they 

 may have been equalled or even bettered but for 

 heavv production under general conditions they 

 stand unchallenged. Growers have written us tell- 

 ing of yields of over 20,000 quarts per acre under 

 conditions that were far from ideal. 



HOWARD 17 (Premier). This variety is really Premier or vice versa. It is conceded it 

 was really originated by Mr. Howard but was widely advertised as Prem- 

 ier before introduced as Howard 17 and is generally known by that name except in the New 

 England states. Are officially known as Howard 17 in the State Experiment Stations and by 

 the U. S. Department of Agriculture. Regardless of name, it is a mighty fine variety. For 

 full description see Premier. 



MISSIONARY "^^^ ^^^' dependable shipping variety, largely grown in 

 Florida and other southern states. Does well in all 

 types of soil and especially well in the lighter types. Is very popular with 

 the juice men. We believe Blakemore a better variety generally, with the ex- 

 ception of in Florida where the Missionary is still the leading variety. The 

 fruit is rather tart, dark red in color, of medium size and has a very attract- 

 ive appearance. A heavy producer and sizes up 

 the entire crop well. 



PLANTS ARRIVED SAFELY 



March 22, 1938 

 I am glad to report I received the 

 berry plants all right and safe.r^ 

 Hoping I will have good success 

 with them. Thank you.— Mr. Olie 

 L. Richardson, Halifax Co., Vir- 

 ginia. 



HAVE STARTED GROWING 



March 19, 1938 

 Received the plants in good con- 

 dition, and was able to plant them 

 the day received. Had a good rain 

 on them, and they have already 

 started growing. — Mrs. Eva Flaugh- 

 er, Nelson Co., Kentucky. 



THANKS FOR PROMPTNESS 



March 14, 1938 



The berries came O.K. teday. and 



I thank you for being so prompt in 



sending them. — Mr. H. Macomber, 



Queen Annes Co., Marvland. 



ALL IN FINE CONDITION 



March 31, 1938 



.Tust received berry plants and 



grape vines, all in fine condition. — 



Mr. Walter Sublett. Putnam Co., 



Indiana. 



PREMIER BERRIES, BRIGHT AND ATTRACTIVE 



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