STRAWBERRIES PAY 
uUtli BERRIES like. Uieie. 
Growers of good berries know that tor the last few years the price has been high enough to allow for 
good profits, even high profits. Consumers of good berries for the last few years know that they have paid 
a price high enough to provide for good profits to the grower. That strawberries have paid for the last 
few years needs no proof. Why they have paid well with good prospects ahead we want to discuss with 
you briefly. 
Per capita use of good strawberries is large whenever available because they have everything a 
product needs to sell itself — eye appeal, taste appeal, food value, including a very high content of 
Vitamin C. 
Quick freezing, both in home units and commercially, has extended the time during which the con- 
sumer can enjoy delicious strawberries- thus increasing and maintaining heavy consumption of fruit. 
Other processed berries help maintain the market for good strawberries. These uses include, among 
others, preserved, canned, jams, jellies, etc., as well as in strawberry ice cream. 
The strawberry industry receives thousands of dollars worth of free advertising each year from cereal 
and other food product advertisements. These advertisers use strawberries with their tremendous eye 
appeal to help attract attention of consumers to their own product. 
More people eat more berries. During the last decade over ten million people have been added to 
the population of this country— more than the entire population of the Dominion of Canada. Students of 
population trends tell us that the population increase will be equally large during the next ten years. 
Leading economists tell us that this is bound to mean an era of good business and good prices for anyone 
or any group who have something desirable to sell. 
Excellent distribution of berries, which of course helps increase consumption, is aided by the fact 
that there are so many automobile owners in the country. Consumers like to get out in the country and buy 
berries from roadside markets and at the farm where they can get fresher berries. Thousands of crates are 
sold annually in this way. 
The prospect is good for good berry growers who will grow good berries. 
Stop,, Jlaak and Jdilte+i 
(1) Do not try to grow too many. One-fourth to one-half acre well grown, will yield 
good income, as well as take lots of work. Two to three acres is big business. A 
small acreage well cared for can be more profitable than a large acreage neglected. 
(2) Grow some berries every year. 
You can't make any money on high 
price berries unless you have some to 
sell. 
(3) To get the greatest profit out of 
them, strawberries demand and de- 
serve some of your best land. 
(4) In selling identify your good 
berries with some kind of label, and 
for home and local sales, advertise 
in local newspaper or local radio 
station. 
(5) Select varieties suited to your 
soil, climate and plan of market. Get 
good plants of that variety and grow 
nice berries. Market reports through 
the season on wholesale markets 
usually show from 25 to 40 cts. more 
per quart for the best berries than for 
the poorest. The money is in the good 
