PREMIER 



StiiL the SAFEST di/U4A4JiheAA4^ i4i. the i/M^ldH 



A champion for 24 years in succession! ! ! 



EYEEY YEAR SIXCE 1916, when it was introduced, Premier has heat 

 down the efforts of Jack Frost to kill or injure its crop of herries. INot once 

 has it failed. Through all those years Premier has heen noted for heayy yields 

 and larg-e profits. Crops of 10,000 quarts and profits of $500 to $1000 per acre 

 hare not heen uncommon. 



Popular approval of Premier swept almost like wildfire through all the 

 middle and northern states in a rery few seasons after its introduction. It 

 is still the leading" berry, eyen after the coming of such really fine yarieties as 

 Fairfax, Catskill and others. Our sales of Premier are still more than 2 to 1 

 ahead of its nearest competitor. 



In higher altitudes as far south as Tennessee and North Carolina, Premier 

 is fine. In Canada, New England and all our Northern border states east of the 

 Rocky Mountains, Premier is the mainstay of all early varieties. 



Premier berries are of good quality and are very attractive. Both the quality 

 and the appearance of Northern grown Premier are somewhat better than those 

 grown in states farther South than Pennsylvania, if soil and moisture condi- 

 tions have been about equal. 



The plants make a vigorous grow^th and no variety has healthier foliage. 

 There is little difficulty in getting a good fruiting bed from our stock of Premier 

 if plants are set early before they have made too much growth and while the 

 soil is still cool and moist. 



Some commercial growers, mostly in the north, who set fairly large quan- 

 tities of Premier, have had really amazing results with our Premier plants 

 shipped in March. Plants were held in cold storage at 32 degrees Fahrenheit 

 until local soil and moisture conditions were at their best. The results have 

 been uniformly good and we recommend the practice where cold storage facili- 

 ties are available. 



Our strain of Premier plants is so very fine that we do not have any trouble ! 

 getting" a nice plant bed. With over twenty-five acres to choose from we have 

 for years selected plants from our strong^est, most vigorous groAving rows for 

 our own setting. If you have been having any trouble getting an adequate bed 

 of Premier, why not try our strain of SELECTED PREMIER PLANTS. 



If Premier has a weakness it arises from the fact that it sets so many 

 berries. Normally they are medium to large in size, but in very dry years, 

 especially in places where beds are densely set, the plants cannot size up all 

 of the tremendous crop which it produces. This same factor of great produc- 

 tiveness may be a big asset in sections where weevil or other insects claim a 

 part of the crop. 



Furthermore, it is when this tremendous productiveness of Premier finds | 

 conditions of soil fertility and moisture favorable, that Records are made forf 

 yields and profits. 



The ability of Premier to come through with a crop in spite of cold and 

 frost is no doubt what Mr. Orie Lowry of Jay Co., Indiana had in mind when 

 he wrote us on March 15th, 1940. "I don't believe your Premier can be beat for 

 any kind of weather". 



In spite of the fact that Premier is not as good in quality as Fairfax or 

 Dorsett, Mr. George B. Welch also of Indiana (Fayette Co.), rates Premier 

 100% as a moneymaker. Here's what he wrote: "We grow small patches of 

 good berries and get as many berries from_ 2,500 plants as most people get from 



