WORLD'S FINEST STRAWBERRY SELECTIONS 



EMPIRE 



Great for the northern states 



EMPIRE was introduced in New York 

 in 1940. It is well adapted to growing 

 in the northern states but tends to be- 

 come a little soft in the south. 



EMPIRE plants are very productive. 

 When EMPIRE plants like your soil 

 and weather conditions, they will make 

 adequate runner formations but if con- 

 ditions do not just suit them, they short 

 out on runner making. Plants of EM- 

 PIRE are hardy — and vigorous if con- 

 ditions are right for them. 



Berries of EMPIRE are extra large, 

 bright and attractive. Their high flavor 

 and large size make them a great 

 favorite on local markets. EMPIRE 

 berries are only moderately firm and 

 need to be handled quickly and picked 

 closely. For growers in northern states 

 who want large, high quality berries in 

 their gardens, EMPIRE is the one to 

 choose. We have some very nice EM- 

 PIRE plants this season and suggest 

 you order now. See color page 28. 



Dear Mr. Allen: I wonder it this is some 

 kind of record? In 1968 I planted 175 of 

 your Catskill plants in a plot 48 x 50. In 

 1969 we picked 951 quarts of berries from 

 these plants. That was in addition to what 

 the birds picked! I haven't been able to 

 do that good since but I still think the 

 Catskill is the best berry. This may be my 

 last order as I am getting a day older 

 every day but I sure have enjoyed raising 

 strawberries in the past. 



Yours truly, 

 Lester C. Broome 

 Chattanooga, Tenn. 



GUARDIAN 



Guard against disease 



GUARDIAN was released in Mary- 

 land in 1959. The seedling came from 

 a cross of NC 1768 x Surecrop. 

 GUARDIAN has been a good pro- 

 ducer in matted rows in Maryland, 

 New Jersey, Ohio, Michigan, Missouri, 

 Pennsylvania and southern Illinois. 



GUARDIAN plants are notable for 

 resistance to red stele and verticillium 

 wilt. Foliage has good resistance to leaf 

 scorch and mildew. Plants of GUAR- 

 DIAN are medium in size but produce 

 runners freely. Highly productive. 



Berries of GUARDIAN ripen a few 

 days after the Surecrop. Berries are 

 large with firm, glossy surfaces of uni- 

 form light red color. Flesh is firm and 

 has good flavor but light color prevents 

 this fine berry from being great in the 

 frozen pack. Fresh berries of GUAR- 

 DIAN retain an attractive appearance 

 during harvesting and marketing. Pri- 

 mary berries have an irregular conic 

 shape with a rather rough outline but 

 secondary and later berries are sym- 

 metrical and smooth with slight necks. 

 GUARDIAN berries hold well for 

 shipment. You will want to grow 

 GUARDIAN for its excellent disease 

 resistance, lovely berries of fine ap- 

 pearance and flavor, for production 

 several days after Surecrop to extend 

 the season. We have a nice supply of 

 GUARDIAN plants. Order now. See 

 color page 50. 



To the W. F. Allen Company — About 40 years ago, we ordered our first Catskill straw- 

 berry plants from your company. All thru the years since then we have been growing 

 your Catskills. A number of times we have included some of your other varieties but the 

 Catskills are so delicious and produce so well, they are our favorite. The plants always 

 arrive in good condition and with a very few exceptions, have arrived on the day that 

 was specified on the order. As long as we can grow berries, we expect to order our 

 plants from Aliens. 



Thank you, very sincerely, 

 Mrs. Kathryn K. Young 

 Wheeling, West Va. 



PRICE LIST PAGE 44 



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