Typical Big Joe Berry 
OLD 
BI G J O FAVORITE 
Until the introduction of Catskill, Big Joe 
was the best and most profitable midseason 
variety, coming on just as the early sorts were 
ending and ripening the major portion of the 
crop in the first three pickings, usually catch- 
ing the market when large, attractive berries 
were at a premium. However, Big Joe has 
definite soil preferences, and as the blossoms 
are borne above the foliage and practically all 
open at once, occasionally suffers damage from 
late frosts. 
Growth—Big Joe makes an abundant plant grow- 
th, plants are strong and vigorous with except- 
ionally healthy foliage. The fruit stalks are strong 
and upstanding. 
Size—The berries are large to very large, of 
slightly flat conic shape, very regular. However, 
under very dry conditions, after the second or 
third picking, Big Joe usually run down in size. 
With sufficient moisture, the last of the crop is 
sized up well. 
Quality and Flavor—The quality of Big Joe is 
very good, the flavor fine and full bodied. It has 
a pleasing tang all its own that is really delicious. 
The color is a medium light red clear through, 
that is slow to turn dark after picking. 
Firmness—The fruit is fairly firm, more so than 
Premier, but not as firm as Chesapeake or Fairfax, 
eeueh it is firm enough for long distance ship- 
ment. 
Productiveness—Under favorable conditions, Big 
Joe is a heavy producer . 
POPULAR 
' AROMA [ont ery 
The most popular late shipping berry for 
the South and South Central States. The 
growth is fairly vigorous, making a well spac- 
ed bed of medium sized plants; the foliage is 
low, and the stems are borne to the ground by 
the weight of the fruit. The fruit is large, 
bright, attractive, and very firm, and the en- 
tire crop sizes up very well. Aroma has a full 
- 
measure of the essentia! characteristics for a 
profitable long distance shipping berry. It 
is a real money maker for many growers. 
L U7. PTO VERY FIRM 
Good Shipper 
As a late shipping variety Lupton is very 
hard to equal. The plants are strong, vigor- 
ous and free plant makers on all types of soil. 
We recommend this variety especially where 
it is hard to get a satisfactory bed of Chesa- 
peake. Lupton is productive of large glossy 
red fruit with an attractive green cap. The 
outward appearance of the fruit is very simi- 
lar to Chesapeake, is very firm and ships well 
but the flavor is mild and the texture is dry 
and mealy, therefore Lupton is unsuitable for 
home garden, local market or those who are 
building up their own retail trade. First 
grown in New Jersey, Lupton is steadily gain- 
ing popularity in Maryland, Delaware, Penn- 
sylvania and other nearby states. 
SEN. DUNLAP 
(Dr. Burrell). A good home garden and 
canning variety of long standing. For many 
years very popular in the north and central 
states. We do not recommend them south of 
the Mason-Dixon line. The plants are very 
hardy and vigorous and are the most freely 
bedding variety we have, with the possible 
exception of Blakemore. The plants are small 
and should not be permitted to become too 
thick in the row. A heavy producer of med- 
ium sized, dark red fruit of fair quality. The 
greatest advantage of Dunlap is its ability to 
make a good growth and produce heavily un- 
der almost any condition. ; 
WM. BEL 
A fine old variety that has enjoyed great 
popularity in the Northern States. Because it 
is susceptible to leaf diseases, it is not success- 
ful in the South. In a favorable climate, 
Wm. Belt is a vigorous grower, making a well 
matted row, and producing a fine crop of 
large, attractive fruit of high quality. The 
fruit is a bright, glossy red, with a vivid 
green calyx, and although many of the berries 
are coxcomb, they make a very attractive 
package. Firm enough to make an ideal local 
or nearby market variety of such quality and 
beauty that many growers still place Wm. Belt 
as the best late berry for their condition. 
Old Favorite 
Late Variety 
GOOD PLANTS AND SERVICE 
BRING HIGH PRAISE 
Seott Co., Va., Mar. 28, 1944 
Plants reached me in good shape, I sure 
am pleased with them. I have raised straw- 
berries for the past 15 years and yours were 
the best plants I ever got from anyone. 
I am sure glad I tried your plants. For once 
anyone orders from you I am sure they will 
order from you always. 
Yours truly, 
Mr. E. B. McDaniel. 
