The W, F. Allen Co., Salisbury, Md. 27 



AROMA. One of the best of all late varieties, popular in the middle west and 

 the middle southern States, and probably more acres of Aroma are grown there 

 than any other late variety. It is grown because of its vigor, productiveness and 

 the beauty of the berries. They are light red in coloi , every berry of almost per- 

 fect strawberry shape, and a bright green cap adds greatly to their beauty and 

 selling price. In addition they are excellent shipping berries, being by far the 

 most popular and most profitable late shipping berry in the south. One of our 

 customers in Minnesota reports a yield of 13,000 quarts per acre from Aroma. 

 We have had other similar reports where conditions were favorable. We 

 recommend Aroma especially where soil conditions do not seem to suit the aristo- 

 cratic Chesapeake and to others who know from experience that Aroma is a 

 real money-maker. Price-list, page 34. 



BIG LATE. It is not usually good salesmanship to tell the weak points of 

 your product first, but the good things about Big Late far outweigh the others. 

 The stems of Big Late berries are tough, making them rather hard to pick. The 

 blossoms are imperfect making it necessary to plant some other variety for pol- 

 lenization. It if were not for these two things we would be tempted to displace 

 either Big Joe or Chesapeake, as one of the Big Three or else make a Big Four 

 in order to include Big Late. Given berries of same size, Big Late is the hand- 

 somest berry we have ever seen. A bright, glossy red, very shiny. Yellow seeds, 

 not too numerous and a fair size bright green cap make the berries especially 

 pretty. Every berry has a perfect strawberry shape. In quality only the very 

 best like Chesapeake or William Belt equal it. In productiveness only Premier 

 among the better varieties will rank with Big Late. The plant growth is vigorous 

 and healthy. We have sold many thousands of plants of this variety but so good 

 is it that we are somewhat surprised that our sales have not run even higher. 

 For those growers who know how to handle imperfect flowering varieties we 

 doubt if any late variety will prove more profitable, even Chesapeake or Aroma. 

 Price-list, page 34. 



BRAND YWINE. An old variety which we have not grown for several years. 

 We are stocking it again this year because of the demand we have had especially 

 from the south, and from our customers in semi-tropical locations. It is a vig- 

 orous grower and moderately productive. The berries average large, high in 

 quality, with a distinctive flavor which is liked by many. We expect to sell our 

 Brandywine very largely to those who know this variety and have grown it 

 before. Price-list, page 34. 



BURGESS. Originated in Alabama a few years ago. Claimed to be a seed- 

 ling of Aroma. Our experience shows Burgess to be more vigorous than Aroma 

 as a plant grower, about equal in production with larger fruit, if the plants have 

 not been allowed to get too thick. They are almost as firm as Aroma, darker in 

 color, although not quite as uniform in shape. Well liked in some sections by 

 growers whose main variety is Chesapeake. Price-list, page 34. 



GIBSON (Parson's Beauty). If the number of times a plant has been intro- 

 duced is any indication of its worth, Gibson certainly should be good because 

 to our knowledge it has been grown as Parson's Beauty, Pocomoke, Sussex and 

 Great Scott. Gibson is a very valuable variety. The plants make a vigorous 

 growth, are very productive and bear through a long season. The berries are 

 medium in size, dark red in color. The quality is fine. The deep red color to- 

 gether with the fact that the cap or hull parts easily from the berry makes them 

 very popular for canning. Gibson is not a shipping berry, but for home garden 

 or local market it is very valuable in many sections, altho our own preference 

 in late varieties would be Chesapeake, Big Late, Aroma or Lupton rather than 

 Gibson. We have a nice stock of plants for those who know and prefer this fine 

 old variety. Price-list, page 34. 



