Worth Repeating 



So much friendly comment has been received about our Golden Anniversary Berry Book of 

 last year that we are repeating on our cover pages the colored illustrations. We have taken 

 pleasure in presenting these illustrations, not only because of their beauty, but because they are 

 all made from actual photographs of the varieties represented, with coloring matched as faith- 

 fully as printing skill could do it. It is gratifying, therefore, to receive letters like that of Mr. 

 A. M. Christner of Piatt Co., 111., who writes, "How can anyone tell what a variety looks like from 

 the pretty pictures the way those cuts are used interchangeably for several varieties in so many 

 berry books. I have never detected any in your book. Go on with the good work of helpfulness. 

 I think you will get as many orders and perhaps more." 



In other ways as well we have tried to make this Salesman of ours render a real service. In 

 addition to the information given under "Common Sense Methods" we have summarized some of the 

 more recent research work that we think is important in growing good crops of strawberries, includ- 

 ing Everbearers. You will find this mainly on pages 13 to 15. 



As a money crop it is our conviction that a moderate acreage of strawberries will yield larger 

 and more consistent profits than most other crops. Under "Strawberries Pay" on page 4 we discuss 

 the possibilities of strawberries, together with some concrete examples of what has been accom- 

 plished. You may find it helpful also to study the suggestions we have made to help you as a 

 strawberry grower to make the most of all the factors under your control. 



We believe improvement in strawberry varieties in the future will come from scientific breeding 

 work rather than chance seedlings. Most of our old friends realize that for a good many years we 

 have not offered them any new varieties with our recommendation except after several years of 

 selection, observation and testing. Chief among those we have boosted are Fairfax, Dorsett and 

 Catskill. We expect to continue this service and to advise you promptly when new and better 

 varieties are produced and made available. 



Won't you take the time also to read some of the testimonials ? You will find these interesting 

 and helpful in reporting where and under what conditions various varieties do well. Not only this 

 but they often contain other information or suggestions which are of value. 



We have tried to keep our claims conservative and our statements accurate with a minimum 

 of ballyhoo and exaggeration. This does not mean that we are indifferent to your orders. We 

 want them. We promise you good true to name plants, and we hope our methods and service will 

 make you feel justified in sending your orders to us. 



Echoes from the Golden Anniversary 1935 Berry Book 



" — was told it was interesting- and that was 

 certainly right." — Mr. Wm. B. Kibbe, Stafford Co., 

 Conn. 



" — free from ballyhoo. Won ray order because 

 of frankness in giving faults as well as merits 

 of the different varieties." — Mr. Auburn Howell, 

 Bonneville Co., Idaho. 



" — If you wanted it back you would have to 

 send me at least $5. No 'cure-all,' but just good 

 dependable help." — Mr. Ralph Scott, Saint Clair 

 Co., 111. 



" — Appreciate the honesty and accuracy of your 

 catalog. Hope to receive it every year." — Mr. C. 

 W. Cave, Allen Co., Kansas. 



" — All the information needed and no waste 

 words; also honesty evident. Think your catalog 

 would be hard to improve." — Mr. A. A. Chase, 

 Barnstable Co., Mass. 



" — Your method of issuing a catalog has the 

 rest of them completely trimmed." — Mr. J. D. 

 Hoch, St. Joseph Co., Mich. 



" — I like your catalog fine, especially the im- 

 partial descriptions. It is the finest berry catalog 

 I have ever received." — Mr. Frank Thurman, La- 

 fayette Co., Mo. 



" — I want to say that I appreciate your Annual 

 Book of Berries and would pay $1 for it rather 

 than do without it." — Mr. Rex Puller, Lawrence 

 Co., Ohio. 



" — Your Golden Anniversary catalog just re- 

 ceived makes a record for other nurseries to 

 shoot at. I hope you may continue many more 

 years." — Mr. Charles A. Wyandt, Huron Co., Ohio. 



" — The information contained in your 1935 

 Berry Book is worth many dollars to the beginner 

 as well as to experienced growers." — Mr W E 

 Campbell, Mifflin Co., Pa. 



" — Your Golden Anniversary Berry Book is a 

 beauty and very valuable." — Mr. P. E. Paul, 

 Providence Co., R. I. 



" — I appreciate your annual Book of Berries. 

 It is of great help to me in my work. When I get 

 stuck and need information on any berry subject 

 I usually find it in the 'old standby.' Many 

 thanks for the useful and beautiful Book of 

 Berries." — Mr. S. C. Pitzpatrick, York Co., Pa. 



Index 





4-5 



6-7 



8 



9-13 



13 



14-15 



16-20 



21-23 



24-26 

 27-28 



29 

 30-31 

 32 

 33 

 34 















Making Everbearers do Their Best.. 

 Spacing, Leaf Area, Early Runners.. 



Dorsett and Fairfax 



Premier and Other Early Varieties.. 

 Catskill and Other Midseason Varie- 

 ties 



Chesapeake and Other Late K 

 Facts About Everbearing 

 berries , 



inds. . . 

 Straw- 



Everbearing Varieties 



Picking the Winners 





Price List of Plants for 1936. 

 Asparagus Roots 









Copyright. 1936, by The W. F. Allen Co. 

 Salisbury, Maryland 



