LOVETT'S NURSERY, Inc., LITTLE SILVER, N. J. LOVETT'S NURSERY, Inc., LITTLE SILVER, N. J. 



Introduction 



CtRAWBERRY planting time is here again, and it is once more our privilege to list in this Midsummer Cata- 

 O) logue those Pot-grown Strawberry plants for which more than half a century's honor has been accorded our 

 nursery Being carefully grown, in pots, these berry plants may be put into the ground at any time during ate 

 Summer or early Fall, with complete assurance of success. They will produce bigger crops of bigger berries than 

 would the usual ' 'layer" Strawberries. From our parents' (oldest favorite to the sensational new varieties, such 



as 



Dorsett and Fairfax, no leader of its season has been omitted. 



Strong, fibrous rooted 

 Strawberry Plants de- 

 veloped in individual 

 pots ready for trans- 

 planting into your 

 garden 



Easy to Grow 



Strawberry plants are easily grown, adapting themselves 

 as they do to a great variety of soil and climatic conditions. 

 Even m Alaska, Strawberry growing is on a large, 

 commercial scale, and in our own temperate zone, 

 they will give excellent results in any substantial 

 garden soil, clay or loam, 

 that holds an abundance of 

 humus or other quickly avail- 

 able plant food. 



Your Home Garden 

 Needs Pot-Grown 

 Strawberries 



The heat and dry weather 

 of late Summer ordinarily 

 keep back the struggling field- 

 grown layer plants. Our Pot- 

 grown plants are much more 

 practical for home culture, 

 since they have been develop- 

 ed in their own soil, under the 

 best possible growing condi- 

 tions, and since the extensive 

 and fibrous root growth has 

 been so long established that 



the plants will get no shock when transplanted, and are, 

 therefore, able to withstand the most severe conditions 

 and to produce mammoth crops the very first season. 



Other Pot-grown Strawberry Advantages 



Through years of experimenting. Strawberry growers 

 have become convinced that Pot-grown plants will pro- 

 duce larger crops of larger .berries than will the field- 

 grown layer plants, excepting when the planting is done 

 in early Spring. 



You should, however, exercise care in the selection of 

 varieties. Therefore, provide for fresh Strawberries from early 

 bummer until late Fall. For the home garden at least three va- 

 rieties should be planted, one of which should be an early bear- 

 ing sort, another which bears its fruit in midseason, and third 

 \ I J L ^"^"^ ^ or ""ore plants of each variety 



should be selected to judge the merits of each sort. 



Fall or Everbearing Strawberries 



If planted early in the season, this class of Strawberries 

 can be depended upon to produce fruit during the Fall months 

 01 the same year. 



Planting Time 



h^^9arh\ 'n"^K -gr°^" P^^^^i should be planted from 

 July 20th to October 1st, preferably by the first of September. 



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Pre-Planting Instructions 



Upon the arrival of your plants, unpack them at once, and 

 place them in a shady spot, sprinkling them lightly with water. 



As evening approaches, take them where 

 the ground is prepared to plant, and 

 just before putting them in this ground, 

 dip each root ball in a pail of water. 



Preparation of Soil 



The bed for your plants should be 

 dug and thoroughly cultivated to a 

 depth of 12 to 14 inches. 

 Incorporate with the soil 

 rotted leaves or well rotted 

 manure of any kind (fresh 

 manure should be avoided, 

 since it usually holds grub 

 worms). After cultivating the 

 bed, scatter Bonemeal at the 

 rate of 100 lbs. to each bed (15x50 

 feet), raking it well into the surface. 



Where to Plant 



In the home garden plants should be set in rows 

 2 feet apart with the plants 1 foot apart in the 

 row. For the first 2 or 3 days after these plants 

 have been set out, it will be well to shade them in 

 some manner during the hottest part of the day. 

 They should, however, get a minimum of six 

 hours of sunshine, which minimum must be kept 

 in mind when Strawberry beds are located. 



Bit of Care Is Essential 



The most important rule for success is to keep 

 weeds out of your garden. Go over the Strawberry 

 bed once a week with a good sharp hoe, which will 

 not only cut these weeds, but will also loosen your soil, preserve 

 moisture and stimulate growth. When Fall frosts approach, 

 the plants should be mulched with coarse manure. Care should 

 be taken that only a light covering be applied and the covering 

 should never consist of wet or otherwise heavy material. 



Facts Our Customers Should Know 



Shipments should be made by express, or in small lots by 

 parcel post — never by freight. 



Prices in this circular include packing and delivery to forward- 

 ing agents;our control ceases there and our responsibility also. 



Orders of less amounts than $1.00 cannot be accepted. 



Payments should be made in advance, though we will ship 

 C.O.D. if 25% of total of the order is forwarded with the order. 



Please send us your orders as early in the season as possible, so 

 that we may fill them in a way that will be most satisfactory toy ou . 



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