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Quick starting is a term usually applied to gasoline and motor cars, but Everbearing straw- 

 berries are the "quick starters" of tbe fruit world. Plants set in April under good conditions may 

 be allowed to start bearing by late July or early August — only a few weeks after plants are set ! 



They are easy to grow. Anyone who has a plot of good garden soil can have delicious 

 Everbearing strawberries all summer and fall until freezing weather. The directions are 

 simple and anyone can do it. 



Strawberry shortcake with fresh berries from your own garden in SEPTEMBER — OCTOBER 

 — NOVEMBER — Xot bad ! ! Part of the kick comes in having them out of regular season. 



These modern everbearing varieties bear a fine 

 crop the following spring, some of them showing 

 up pretty good in comparison to regular spring 

 bearing kinds. It's even claimed that growers 

 who have conditions just right for everbearers 

 get another crop the second summer and fall. 

 Three crops in eighteen months from the same 

 plants ! Well, maybe so, but we think the story 

 is good enough when held more nearly to what 

 can be expected on the average. 



Making money with Everbearers. That's some- 

 thing that is being done, and more growers are 

 doing it every year. Don't make a headlong 

 plunge into the business, but anyone who has 

 had good yields from a few hundred or even a 

 few dozen plants is well justified in increasing 

 their everbearing plantings with a view to mak- 

 ing a profit from them. Selling the berries is 



easy. Neighbors, local stores, roadside markets, 

 usually take all small growers will produce, but 

 wholesale markets know about Everbearers and 

 have paid us this fall (1939) as much as 50(^ 

 per quart for Mastodon, Gem, Green Mountain 

 and Wayzata. "We suggest pint baskets as more 

 suitable for Everbearers than quarts. 



Crop msurance is not usually thought of in 

 connection with everbearing strawberries. Never- 

 theless, in case it's too wet or too dry or too 

 something else and the expected summer and 

 fall crop doesn't come up to expectations, it isn't 

 as bad as it might be. There's a spring crop 

 coming along just as if you had planted regular 

 spring varieties in the first place. Mastodon and 

 Green Mountain are the best spring croppers 

 among the Everbearers. 



Green Mountain 

 Fine looking berries and good 

 siiippers 



