New Guide to Rose Culture for 1907 



Founded 1850 

 Incorporated 1871 



Season 1907 



D. & G. Roses— The Best why Experiment? 

 To Our Friends and Patrons : 



As has been our usual custom, we take pleasure in sending to our good friends in 

 all parts of the world this, OUR NEW GUIDE TO ROSE CULTURE, and with it 

 hearty thanks for their liberal patronage and the confidence that has been so generously 

 bestowed upon us. In soliciting your further favors we think it well to call particular 

 attention to the quality of the D. & C. goods and our method of doing business. In mak- 

 ing up your order bear in mind that we invite by comparison, irrespective of price, a test 

 of the claim that the D. & C. goods are the best grown in America. We are pioneers in 

 this present great industry and the first to send Roses safely by mail. Since the found- 

 ing of this business fifty-seven years ago by Charles Dingee, who is still an active partici- 

 pant in its direction, we have never belonged, nor do we expect to join any combination 

 which seeks to secure trade by illegitimate reduction of prices, alluring inducements and 

 ridiculous premiums, without any thought of the quality of the stock. When the time 

 shall come whereby goods of the D. & C. quality can be sold cheaper than we are selling 

 them to-day, we will be the first to give our customers the benefit of that condition. The 

 average business man is not engaged in giving goods away. The buyer expects to pay 

 for what he gets, but it is not unfrequent that he doesn't get what he pays for. The seller 

 may justify this by saying, "But look at the premiums we give you." All we ask for our 

 goods is a price commensurate with their value and with a legitimate business profit. 

 Is it not safer, therefore, to place your order with us, knowing that you incur no risk 

 whatever, and that you will get a dollar's worth of goods for every dollar sent us, and a 

 liberal dollar's worth at that? 



Why We Are the Leading 



Rose Growers of America 



We carry in stor-k almost evpry flower worth 

 growing, but our great specialty is the Rose. 



We have in stock to-day over one thousand differ- 

 net varieties of Roses, on their ovrn roots, 



true to name, no two kinds alike. We grow annu- 

 ally OA'er one million plants, by far ttie greatest 

 collection of own root Roses in America, if not in 

 the entire world. Every old favorite is here, as 

 well as hundreds of new Roses that cannot be 

 had elsewhere. We devote just as much atten- 

 tion to perfecting the quality of our stock as we 

 do to producing the quantitv. It is our firm 

 belief that 



A Satisfied Customer is 



Our Best Advertisement 



Rooted by our own special methods, grown In a 

 cool temperature, given no stimulants, they are 

 hungry to go to work; they are full of vitality, 

 ready to withstand the roughest treatment. They 

 may be depended upon to not only grow, but to 

 give the best results, and right here is where they 

 show that superiority which we claim for them 

 over plants that have been grown quickly in a 

 high temperature with the aid of powerful stimu- 

 lants. Our one-year-old Roses are much larger 

 than those frequently offered as special quick- 

 blooming .size at a much higher price, while our 

 two-year-old plants are three times as large aa 

 that size, all of which is accounted for by the 

 fact that we spare no time or labor in bringing 

 them into the best possible condition. 



Our Guarantee 



We send goods safely to every nation on the 

 earth; we guarantee safe delivery everywhere iu 

 the United States; we prepay all shipments, ex- 

 cept where noted; we guarantee the safety of all 

 money sent us by the methods described on page 4. 

 If mistakes have occurred in the past, or should 

 they occur in the future, we will be only too glad 

 to correet them, and to all these guarantees it is 

 your privilege to hold us. Send us your order. 

 Our word for it, you will not regret it. 



Order Early 



We ask the indulgence of our customers when 

 delays occur at the height of the season. At this 

 time our forces work night and day, and it is im- 

 possible to cope with the avalanche of orders com- 

 ing at that period of the year. At most the de- 

 lay is but a matter of a few days, and when this 

 does occur we make this explanation that all may 

 understand the reason for it. Rest assured that 

 your order will get to you in ample time for 

 planting, but should be placed early and the ad- 

 vantage will be mutual. If there is anything 

 that you do not understand or any information 

 wanted, whether you buy or not. write us. Your 

 correspondence will be carefully and cheerfully 

 attended to. Above all, send us an order, and no 

 matter the size, it will show that the mission of 

 this, the THIRTY-EIGHTH ANNUAL EDITION 

 OF OUR NEW GUIDE TO ROSE CULTURE has 

 not lieen iu vain. 



For the benefit of our friends and customers and to prevent mistakes when address- 

 ing orders or correspondence to us, we wish to state emphatically that we are not con- 

 nected with any other concern, either in West Grove or elsewhere, being the old original 

 concern established amid the scenes where these lines are written, and we cannot be re- 

 sponsible for orders or money sent us unless plainly addressed to 



Faithfully yours, 

 THE DINGEE & GONARD GO. 

 Pioneer Rose Growers of America West Grove, Pa., U. S. A. 



