7jo Our i^riends and Customers, 



With best wishes we present you with our NEW GARDEN ANNUAL FOR 1905. 



We desire to extend to each of you a warm greeting and the most sincere wish 

 of a prosperous and "Happy New Year." 



We note with much gratification that as each year rolls around we renew old 

 acquaintances among our customers, many who have been with us since we em- 

 barked in business. 



In writing our Catalogue we try to give plain and concise descriptions of every- 

 thing we offer to sell. We do not exaggerate in descriptions, or illustrations and 

 you will find nothing in our catalogue which is not true. All our seeds are 

 thoroughly tested. Our novelties are all varieties of merit. We have no catch- 

 penny collections to offer, containing Seeds of little value to the gardener. 



Our more than thirty years' experience in the seed business gives us a great 

 advantage to know something about seeds. Good seeds are the basis of good crops. 

 We can assure our patrons that we will use our best efforts to furnish them with 

 the choicest seed that can be grown. Will be pleased to hear from you at any time 

 with an order, or on subjects pertaining to our business. We only offer the best 

 improved varieties, old worn-out sorts are discarded as soon as superseded by better 

 kinds. 



Everj^ intelligent gardener knows that the best seeds cannot always be the 

 cheapest in money. Really good seeds are the cheapest in the end. Seeds, like 

 drugs, require knowledge and care to handle them. 



SEED CROPS. — Seed crops have been on an average very good the past season 

 and with only a few exceptions are in full supply, and you will note prices are 

 marked much lower on many items. 



TESTED SEEDS. — Our seeds are all tested as to vitality, and none are sent 

 out from our establishment until we are satisfied that they are absolutely of the 

 best quality and of the highest germinating power, and are certain to grow under 

 favorable conditions and planted at the right time. With bad weather and careless 

 planting the very best seeds may fail to grow and no seedsman is to blame for 

 this. If any fail to grow when properly tested, we stand ready to replace the same 

 or give value in other seeds. 



WARRANTY. — Failure of seeds to produce a good crop is dependent upon so 

 many causes, as every experienced cultivator well knows, that the utmost care with 

 the seeds and planting cannot control it, and the maturing of a crop also some- 

 times fail from causes that no human power can control. We know that the seeds 

 we offer are unsurpassed in quality, yet with our practical experience of many 

 years as growers we find that crops sometimes fail no matter how good the seed. 

 Hence to guarantee seed to invariably produce a perfect crop would be sheer 

 folly. Under all these circumstances, while we exercise the greatest care to have 

 all seeds pure and reliable, we do not give any warranty, expressed or implied. If 

 the goods are not accepted on these conditions, they must be returned at once and 

 the money paid for same will be refunded. 



MARKET GARDENERS AND DEALERS who buy Seeds in bulk and in large 

 quantities are requested to send for our Wholesale Price I^iP't= 



OUR RESPONSIBILITY.— As this Catalogue will go into the hands of many 

 who have never dealt with us, we kindly ask for a trial order from you, which shall 

 have our best attention. As to our standing, we refer 3"ou to the Pella National 

 Bank, to the Postmaster, or to the Express Agent. 



In conclusion we tender you our thanks for past favors, and trust to hear from 

 many of our customers. Wishing you again a prosperous and Happy New Year, 

 we remain, Yours respectfully, 



COLE'S SEED STORE 



Pella, Iowa, January 1, 1905. 



E. M. COLE, Proprietor. 



