54 HOME AND FLOW EES 



I 



Safety and 



An Lfiusual Opportunity 



X INVESTORS are now offered an opportunity to become interested in the busi- 

 % I ness of The Floral Publishing Company, of Springfield, Ohio. This 



♦ I business was established in 1898 and has been profitable from the beginning. 



♦ ^ For more than three years the Company's earnings have justified the pay- 



ment of handsome semi-annual dividends, and in the meantime the business 

 % has practically doubled every year. The total authorized capital of the Compan}/ 

 X is "^100,000, of which $50,000 has been sold. The remaining $50,000 is held as 

 X treasury stock, and the sale of not to exceed $25,000 of the same has been au- 



♦ thorized. The money to be derived from the sale of this stock is desired to build 



♦ larger the already large business. It will be invested in lines which experiments 

 % 



made have demonstrated to be profitable. 



About the Publishing Business 



X There are no * 'trusts" in the publishing world. The business is one of emi- 

 ? nent respectability with which any person may be proud to be connected. 

 The greatest educational work of the age is being done by publications like those 

 of this Company. At the same tim.e, there is no other legitimate business, 

 where all element of chance is eliminated, which has a greater earning capacity. 

 There are publishing houses which ten years ago had a very small business that 

 today earn liberal dividends on a capitalization of ten million dollars each. The 



♦ opportunity to invest in a business of pleasing connections and refining influences, 



♦ where the investor may feel perfectly sure as to safety and expect large returns, 

 % is an unusual one, and deserves careful consideration. 



% About the Stock Here Offered 



% The present business of THE FLORAL PUBLISHING COMPANY is conserx a- 



♦ tively estimated to be worth $100,000, though the capital invested is only 



♦ $50,000. In other words, the stock-holders of the Comipany have been paid 

 ^ satisfactory dividends while the business has been growing until it is v.^orth two 



dollars for every one dollar invested. The principal publications of the Company 



X are Home and Flowers and Pets and Animals, with an aggregate circulation of almost 



100,000 copies per month. Three other minor but quite profitable journals pub- 

 ♦ lished by the Company have a combined circulation of over 60,000 copies. All 

 % these periodicals are high-toned and popular, with a large advertising patronage. 

 % Arrangements have been made recently whereby, under lease of ''The Chautauqua 



X Address a!! Communications 



I THE FLORAL PUBLISHING 



