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A Fine York Imperial AppeE Tree. 



BUSINESS METHODS IN MARKETING APPLES. 



W. J. Le^wis, Pittston, Luzerne County, Pa., Commercial Orchard- 

 ist and President of the Fruit Growers' Association of Luzerne 

 County. 



Mr. President, Ladies and Gentlemen: We up in Luzerne 

 have for sometime recognized the fact that in the Adams County 

 association you had one of the strongest societies in the east. One 

 that was doing more for itself and its members, and one that had 

 been and still is, an important factor in the development of the fruit 

 industry in this section. For that reason I have looked forward 

 with pleasure to the time when I could meet with you. That 

 anticipation of pleasure is now more than fulfilled. I have assur- 

 ance also that my being here at this time will be a pleasure to you. 

 Lest you might take that feeling for one of conceit I will explain 

 why I have it. 



A few weeks ago at our Luzerne County meeting your Mr. C. 

 J. Tyson was with us and gave us two very interesting and instruc- 

 tive addresses. While there he asked me to come to this meeting 

 and address you on the subject which has been assigned to me. I 

 tried to be excused with the plea that I had been so busy the last 

 15 years trying to learn how to grow and market fruit that I had'nt 

 had time to learn how to tell about it in public, but he said '*Oh, they 

 are a good natured bunch down in Adams county and will put up 

 with most anything." So I have risked your everlasting displeasure 

 and will do the best I can. 



When I get up to talk in public I am reminded of a story I 

 read a few weeks ago. A young man was to address his first audi- 

 ence. After he had been duly introduced he forgot everything he 



