MARKETING 



91 



TABLE 17 



Varieties of Eastern Apples Reported Sold by 1699 

 Independent Retailers, New York City, 1937-38* 





Retailers Reporting Sale of Variety 



Vfivi pf.v 









Number 



Percentage of Total 



Mcintosh 



1425 



84 





1124 



66 





718 



42 



York 



381 



22 



Northern Spy 



336 



20 



Delicious 



143 



8 



Rome Beauty 



120 



7 



Wealthy 



115 



7 





104 



6 



Wolf River 



93 



5 





58 



3 





42 



2 





32 



2 











25 







22 













17 







15 





Graven stein 



14 





Stark 



14 





''Cooking" 



13 







9 







9 





Others f 







* Ninety-one (or 5 percent) of the 1790 retailers included in this survey did not 

 handle Eastern apples. 



t Twenty other varieties were reported as sold, but no one of them was mentioned 

 by 1 percent of the retailers. 



