SELECTING THE REGION 



163 



Of course, new transportation facilities may open up un- 

 developed areas. These new facilities may be railroads or 

 waterways or truck routes. Competing lines frequently bring 

 better service and lower transportation costs than a single 

 line. The advent of the motor truck has done much to ex- 

 tend the fringes of commercial fruit growing away from the 

 concentrated centers of the industry and within trucking 

 distance of towns not well supplied heretofore with good fruit. 

 Many such places often pay better prices (so long as the 

 business is not overdone) than can be obtained on the general 

 market. 



Recognized and long-established fruit sections come to be 

 known as such and enjoy a certain reputation and standing in 

 the fruit world. Buyers are accustomed to look to them 

 for their requirements. Interest in improved practices runs 

 high. Each neighbor is always a possible source of new 

 information and ideas. Savings on supplies and equipment 

 are possible through combined purchases on a large scale; 

 storage, transportation facilities, and outlets for by-products 

 are likely to be good. Service from the recognized public 

 agencies as the experimental stations, farm bureaus, and 

 agricultural institutions will be largely proportioned to the 

 net importance of the industry. 



Consult Table 20 on transportation charges from producing 

 to consuming centers on page 99. 



Consult records of temperature and rainfall. Scab is more 

 difficult to control in a very humid region. Codling moth 

 flourishes in the presence of high temperatures and in sections 

 where the rainfall is limited. It is more difficult to control 

 in Niagara County, New York, with an average rainfall of 

 10 inches during May, June, July, and August than in the 

 Hudson River Valley with 15 inches. 



Temperature governs the geographical range. An increase 

 in altitude may accomplish the same result as a change in 

 latitude. Rainfall is a limiting factor in some sections. If 

 lacking, it must be supplied by irrigation. Winter extremes of 



