﻿October, 
  1907 
  

  

  AMERICAN 
  HOMES 
  AND 
  GARDENS 
  

  

  Vll 
  

  

  MORAL 
  FURNITURE 
  

  

  THERE 
  is 
  morality 
  in 
  furniture 
  as 
  there 
  is 
  

   morality 
  in 
  anything 
  that 
  has 
  worth. 
  

   Some 
  of 
  the 
  qualities 
  that 
  make 
  furniture 
  

   moral, 
  if 
  the 
  term 
  can 
  be 
  accepted, 
  are 
  purity 
  

   and 
  correctness 
  of 
  design, 
  honest 
  and 
  thorough 
  

   workmanship, 
  making 
  furniture 
  of 
  character. 
  

   The 
  home-maker 
  in 
  selecting 
  furniture 
  

   wields 
  a 
  great 
  power 
  for 
  good 
  or 
  ill. 
  She 
  be- 
  

   comes 
  responsible 
  for 
  the 
  esthetic 
  and 
  moral 
  

   development 
  of 
  her 
  children. 
  Unconscious 
  in- 
  

   fluences 
  are 
  strongest; 
  therefore 
  the 
  importance 
  

   of 
  good 
  early 
  surroundings 
  can 
  not 
  be 
  over- 
  

   estimated. 
  The 
  demoralizing 
  effects 
  of 
  shoddy 
  

   furniture 
  are 
  seldom 
  realized 
  during 
  child- 
  

   hood, 
  but 
  they 
  are 
  far 
  

   reaching 
  nevertheless, 
  

   and 
  rarely 
  limited 
  to 
  

   matters 
  of 
  taste. 
  

  

  The 
  world 
  is 
  full 
  of 
  

   beautiful 
  objects 
  with 
  

   which 
  to 
  adorn 
  our 
  

   homes, 
  yet 
  few 
  really 
  

   beautiful 
  homes 
  exist. 
  

   Of 
  the 
  reasons 
  for 
  this, 
  

   two 
  are 
  pre-eminent. 
  

   First, 
  taste 
  has 
  not 
  

   kept 
  pace 
  with 
  prog- 
  

   ress 
  in 
  this 
  country. 
  

   Second, 
  an 
  erroneous 
  

   idea 
  prevails 
  that 
  the 
  

   good 
  is 
  always 
  costly. 
  

   Yet 
  the 
  good 
  costs 
  less 
  

   than 
  the 
  monstrosities 
  

   in 
  furniture 
  which 
  the 
  home-maker 
  buys 
  be- 
  

   cause 
  she 
  does 
  not 
  possess 
  the 
  necessary 
  taste, 
  

   or 
  thinks 
  the 
  kind 
  she 
  wishes 
  is 
  beyond 
  her 
  

   means. 
  Do 
  not 
  purchase 
  furniture 
  with 
  the 
  

   present 
  alone 
  in 
  view, 
  for 
  furniture 
  of 
  lasting 
  

   value 
  we 
  retain 
  for 
  years. 
  

  

  How 
  can 
  we 
  detect 
  the 
  real 
  ? 
  Good 
  design 
  

   is 
  not 
  the 
  only 
  requisite 
  ; 
  good 
  material 
  is 
  a 
  

   necessity, 
  but 
  alone, 
  does 
  not 
  make 
  good 
  furni- 
  

   ture. 
  Best 
  material, 
  skilled 
  labor, 
  time, 
  hon- 
  

  

  est 
  construction, 
  ^ 
  and 
  correct 
  design 
  are 
  the 
  

   factors. 
  A 
  hall-mark 
  or 
  shop-mark, 
  such 
  as 
  

   the 
  highest 
  grade 
  makers 
  place 
  upon 
  goods, 
  is 
  

   the 
  manufacturer's 
  guarantee, 
  and 
  it 
  is 
  true 
  

   that 
  a 
  shop-mark 
  on 
  correct 
  and 
  high-grade 
  

   furniture 
  enables 
  the 
  public 
  to 
  distinguish 
  the 
  

   real 
  from 
  the 
  spurious. 
  

  

  Correct 
  reproductions 
  of 
  Period 
  and 
  Co- 
  

   lonial 
  furniture 
  come 
  under 
  this 
  class. 
  This 
  

   kind 
  of 
  furniture 
  was 
  honestly 
  built, 
  and 
  on 
  

   lines 
  which 
  present 
  designers 
  have 
  not 
  sur- 
  

   passed. 
  It 
  is 
  furniture 
  of 
  character 
  bespeak- 
  

   ing 
  honesty 
  in 
  every 
  line, 
  correct 
  in 
  design, 
  ad- 
  

   mirable 
  in 
  construction, 
  Moral 
  furniture, 
  for 
  

   its 
  influence 
  is 
  never 
  degrading. 
  If 
  you 
  do 
  

   not 
  find 
  it 
  at 
  first, 
  defer 
  purchasing, 
  for 
  with 
  

   it 
  you 
  make 
  your 
  home 
  an 
  object 
  lesson. 
  

  

  This 
  is 
  the 
  kind 
  of 
  furniture 
  to 
  buy. 
  What- 
  

   ever 
  it 
  is, 
  it 
  must 
  also 
  stand 
  for 
  honest 
  material 
  

   and 
  construction. 
  For 
  lack 
  of 
  a 
  better 
  term 
  

   the 
  quality 
  expressed 
  may 
  be 
  truly 
  termed 
  — 
  ■ 
  

   Furniture 
  Integrity. 
  It 
  is 
  the 
  kind 
  of 
  furni- 
  

   ture 
  to 
  place 
  in 
  our 
  dining-rooms, 
  libraries 
  and 
  

   bedrooms. 
  It 
  may 
  be 
  found 
  at 
  leading 
  fur- 
  

   niture 
  dealers 
  in 
  every 
  city. 
  The 
  price 
  is 
  not 
  

   prohibitive; 
  a 
  pure 
  Colonial 
  sideboard 
  may 
  be 
  

   had 
  at 
  a 
  cost 
  no 
  greater 
  than 
  the 
  immoral 
  pro- 
  

   ductions 
  of 
  fantastic 
  design. 
  

  

  NOTK. 
  — 
  We 
  are 
  indebted 
  to 
  the 
  Berkey 
  A 
  Gay 
  Furniture 
  Company, 
  of 
  

   Grand 
  Rapid*. 
  Michijan. 
  for 
  the 
  photograph* 
  of 
  their 
  furniture 
  shown 
  

   in 
  this 
  article 
  and 
  also 
  for 
  their 
  charminz 
  brochure 
  entitled 
  "Furniture 
  of 
  

   *-," 
  which 
  treats 
  of 
  correct 
  reproductions 
  of 
  Colonial 
  and 
  period 
  

   Furniture. 
  If 
  any 
  should 
  send 
  for 
  this 
  book 
  it 
  is 
  only 
  just 
  to 
  the 
  company 
  

   tr.at 
  1 
  Scents 
  in 
  stamps 
  be 
  enclosed 
  to 
  Dept. 
  M. 
  so 
  as 
  not 
  Co 
  make 
  the 
  send- 
  

   ing 
  of 
  it 
  a 
  burden 
  to 
  them, 
  as 
  it 
  costs 
  double 
  this 
  amount 
  to 
  produce. 
  

  

  Morgan 
  Doors 
  

  

  are 
  examples 
  of 
  perfect 
  design, 
  construction 
  and 
  finish. 
  They 
  will 
  out-last 
  the 
  building 
  itself, 
  and 
  are 
  made 
  in 
  a 
  

   large 
  variety 
  of 
  designs 
  for 
  use 
  with 
  any 
  style 
  of 
  architecture— 
  Mission, 
  Colonial, 
  Empire, 
  etc. 
  Each 
  door 
  is 
  

   stamped 
  "Morgan" 
  as 
  a 
  guarantee 
  of 
  absolute 
  satisfaction. 
  

  

  Write 
  to-day 
  for 
  our 
  handsome 
  Illustrated 
  book, 
  "The 
  Door 
  Beautiful," 
  

   showing 
  some 
  of 
  the 
  details 
  of 
  the 
  beauty 
  of 
  design 
  of 
  the 
  Morgan 
  Doors. 
  

  

  Morgan 
  Company, 
  Dept. 
  A 
  

  

  Distributed 
  by:— 
  Morgan 
  Sash 
  and 
  Door 
  Company, 
  Chicago, 
  111.; 
  

   Morgan 
  Company, 
  Oshkosh.Wis.; 
  Morgan 
  Company, 
  Baltimore, 
  Md. 
  

  

  Oshkosh, 
  Wisconsin. 
  

  

  OUR 
  NEW 
  IMPROVED 
  

   DOUBLE 
  CIRCULAR 
  SAW 
  

  

  We 
  have 
  just 
  completed 
  

   a 
  double 
  circular 
  saw 
  

   which 
  we 
  believe 
  to 
  be 
  

   all 
  that 
  could 
  be 
  desired 
  

   in 
  a 
  machine 
  of 
  this 
  class. 
  

   In 
  the 
  design 
  and 
  con- 
  

   struction 
  of 
  this 
  machine 
  

   especial 
  care 
  has 
  been 
  given 
  to 
  every 
  

   detail, 
  to 
  make 
  it 
  equally 
  serviceable 
  

   as 
  a 
  rip 
  or 
  cross-cut 
  saw 
  and 
  capable 
  

   of 
  a 
  great 
  variety 
  of 
  work, 
  thereby 
  

   adapting 
  it 
  for 
  use 
  in 
  cabinet, 
  furni- 
  

   ture, 
  pattern, 
  and 
  almost 
  all 
  wood- 
  

   working 
  shops. 
  It 
  is 
  built 
  on 
  a 
  solid 
  

   closed 
  column 
  with 
  gauged 
  table, 
  half 
  

   of 
  which 
  travels 
  on 
  frictionless 
  rollers, 
  

   the 
  entire 
  table 
  capable 
  of 
  being 
  tilted 
  

   to 
  an 
  angle 
  of 
  45° 
  by 
  hand 
  wheel 
  

   Both 
  saw 
  arbors 
  are 
  carried 
  on 
  a 
  

   revolving 
  frame, 
  with 
  circular 
  plate 
  

   bearing 
  revolving 
  in 
  gibbed 
  ways 
  at 
  

   front 
  of 
  machine, 
  the 
  saws 
  only 
  being 
  

   exposed, 
  thus 
  protecting 
  the 
  mechanism 
  

   from 
  saw 
  dust, 
  and 
  greatly 
  facilitates 
  

   removing 
  and 
  putting 
  on 
  saws 
  

  

  Send 
  for 
  illustrated 
  booklet 
  on 
  No. 
  205 
  Uni- 
  

   versal. 
  It 
  describes 
  this 
  machine 
  more 
  fully. 
  

  

  J.A.FAY&EGANCO. 
  

  

  209-229 
  N. 
  Front 
  Street 
  

   CINCINNATI, 
  O. 
  

  

  