N. J. Mosquito Extermination Association 45 



Secretary Headi^ee^ — I cannot see anything wrong with that 

 scheme, and I was led to make the motion because Mrs. Olsen 

 had made the suggestion. The method of an approach in a matter 

 of this sort is sometimes of tremendous importance. The execu- 

 tive committee will probably get together at the close of this 

 meeting or some time during the meeting, and a distinct motion 

 from the association would carry more force than a request from 

 the executive committee of the association. 



Chairman Mancher — Is the motion seconded? 



(The motion was seconded by Mr. Edward W. Jackson.) 

 You have heard the motion; is there any discussion? 

 (The motion was unanimously carried.) 



Mr. Spencer Mii^i^er — I shall not be satisfied unless Mrs. 

 Boynton is put on the executive committee, and I will explain 

 why. The whole New Jersey movement to organize for mos- 

 quito control began with publicity. Dr. Howard's lecture in 

 South Orange in May, 1901, was publicity. New York and 

 Newark daily papers gave his lecture wide publicity. Dr. Howard 

 told us that the job could be done and we wanted the world to 

 know that it could be done, because we believed it to be an essen- 

 tial preliminary to getting work started and adequate funds ap- 

 propriated. Something of the same sort must precede actual 

 work everywhere, especially in the southern counties of New 

 Jersey. And it must be maintained to keep people alive to the 

 need for adequate appropriations. 



In the little village of South Orange we tested out nearly 

 every scheme of publicity suggested by Mr. Gies and proved its 

 value ; printed cards for every household ; weekly notes in local 

 papers ; illustrated lectures before important organizations ; glass 

 jars containing larvae in store windows with explaining cards. 

 We had prize essays in the public schools. I supplied the prize 

 money myself. Three prizes were given, $5, $3 and $2. Dr. 

 Howard was referee chosen to select the winners. Five dollars 

 as first prize was all that was necessary. The winning student 

 not only read his essay before the school but it was printed, filling 

 three columns in the local paper. Three columns of news matter 

 for five dollars — that's cheap advertising. Three columns on 

 mosquito control. Why? It was a local essay; it was a prize 

 contest with a victor. This boy became locally distinguished as 



