Greetings to Customers and Friends 
T make it a point to make the customer of today the firm friend of tomorrow, by 
careful service, good plants, consideration of your needs, and prompt rectification of 
my own occasional errors. 
In this catalogue I am giving a far finer list of plants than in any preceding list and 
am offering my extremely fine collections of German Irises, Phlox, and Michaelmas 
Daises with all of the old favorites and many novelties. 
My list of German Irises, I think, is the finest to be found on this side of the Atlantic 
Seaboard and no one who has not seen a really good collection has any idea how lovely 
they can be. 
CALIFORNIAN BULBS. Of this specialty I offer a condensed list in this catalogue. 
My most recent beautiful catalogue was published in 1916 and the next one will be in 
1918. I will mail the former to anyone desiring a fuller line of native ferns, plants, 
shrubs, trees, and wild flower seeds. Cultural directions are in full. 
DUTCH BULBS. I am no longer issuing a full catalogue of these but grow a large 
number. Considering the uncertainties of importation, my customers may prefer the 
home-grown bulbs that I offer in this catalogue. 
SHRUBS AND TREES. I issue a condensed list of those most used in California 
and can assure good quality and reasonable prices for anything in that line. 
LANDSCAPE GARDENING. For many years a considerable portion of my time 
has been given to making other people's gardens beautiful. Our office will undertake 
any branch in this line and can make surveys and complete plans and will, if necessary, 
supervise their execution. My prospectus, which I will mail on application, will give 
particulars and many useful hints for the one who is about to plant or remodel a place. 
In gardening problems of a minor sort we gladly lend our assistance and as a rule 
without charge. My son, who has grown up in the work, is my co-worker in this line. 
I find cultural directions much appreciated but space is expensive. In this catalogue 
I am abbreviating in this manner: 
Michaelmas Daisies. . . . Cull. (Cultivation), Sit. (Situation), PI. (Planting time), 
Prop. (Propagate by). 
Plants marked with a star (*) are offered by me for the first time. 
Terms and Delivery 
As a rule, the plants offered in this catalogue are ready to deliver in early winter, 
but some varieties do better if handled in early spring, and it is my policy to send each 
sort when it can best be grown, even if it is much more trouble to do so. 
Californian Bulbs are ready for delivery in the fall. All but the Lilies are ready to 
send October i, and should be planted at once. Calochorti, Brodiaeas, Camassias, and 
Fritillarias should be planted by January 1, Erythroniums by December r, Trilliums and 
Lilies by March 1 and preferably earlier. 
Dutch Bulbs should be planted by January r. 
Hardy Perennial Plants are nearly all ready for delivery on October r, but it is 
better in the West to await cool weather and moister atmosphere which is more often in 
early November. We ship from October 1 to May 1. The Terraces have a much later 
season than either the San Francisco Bay region or the valleys, and my material is in 
capital condition to ship fully six weeks after it is too late to handle stock from nurseries 
at a low altitude. We can also much retard stock when it is best to do so, and those 
who have homes at such cold places as Lake Tahoe or who are delayed in their garden- 
ing can have stock reserved and held back. Their orders should be in by March 1 in 
order to do this best. 
Quantities. Kindly take notice that the prices given in this catalogue apply as fol- 
lows: Less than six of the same sort at the single rate, six or more at the dozen rale, and 
fifty or more at the hundred rale. For instance, six Phlox, Henri Merger, would cost at the 
dozen rate, or 63 cents; but one each of six different sorts would cost at the single rate 
of 15 cents each, or whatever each was. 
Remittances can be made by personal check, by money order, or amounts under 
one dollar in stamps. 
Expressage, postage, or freight is paid by me, except in the case of shrubs and trees. 
The goods are laid down at your door at my list rates. You cannot do so well with your 
nearest florist. 
Errors of any sort are gladly corrected. Do not complain of me to your friends if 
something seems wrong, but come straight to me. I will gladly correct the matter. 
My Mottoes: 
"A pleased customer is the best of advertisers." 
"A kicker is our opportunity." 
CARL PURDY, Ukiah, California 
