KtfftjftN TO F0M0L06Y 
Section of nomenclature, 
MAR 7- 1917 
Twentieth Century Fruits 
THE TREES offered in this list arc absolutely new creations. None like 
them ever before existed on this earth. All are early bearers, in fact, 
hundreds of the very trees offered you this season, though only one year 
old, have borne delicious fruit freely during the past summer all along 
the nursery rows. It took more than twenty years to instill this char- 
acter of early and perpetual bearing into these trees. 
"How to Judge Novelties, look to their source," and also if possible 
purchase direct from the originator, as many new trees, plants, and 
seeds are grossly misrepresented by a few dealers who trade on the 
reputation of reliable firms, often doing a thriving business by selling 
trees and plants in localities where they very well know that they can 
not thrive; this and the substitution of inferior or wholly worthless 
trees or plants under the name and reputation of good ones has been, 
and is now being carried on persistently and systematically by several 
parties who victimize those who deal with them by trading on the repu- 
tations of reliable firms and good trees. 
It should be the duty and privilege of every good citizen to aid in 
exposing and routing all who are obtaining money under these false 
pretenses. 
Having been in business almost forty years, millions of trees raised 
in my establishment are now bearing fruit, not only in the Western 
United States, but everywhere on earth where the sun shines and trees 
can be grown. Customers do not complain that the varieties which I 
have sent out arc not as represented. Does this record mean anything, 
and is it surprising that such a reputation should be worth trading on? 
Counterfeit coins are not counterfeited — it is the genuine ones that are 
misrepresented. 
In presenting this list of fruit trees, I wish to thank the friends and 
customers who have in some cases been purchasers for forty years or 
more. It is exceedingly pleasing to know that the trees produced in and 
introduced from this establishment have now become Standards in 
every country, bearing fruit by carloads in the Eastern, as well as in this 
Western Hemisphere, and in the Southern as well as in this Northern 
half of the world. No one who knows them questions their value, and 
perhaps nothing during the past century has more influenced the trend 
of horticulture, or has tended more to remove horticulture from a small 
branch of agriculture to a veritable science by itself. 
