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HENRY EMLONG & SONS, STEVENSVILLE, MICHIGAN. 
Our New Ground Produces Strong Healthy Plants. Note the Heavy Woods in BackgroundL This Is Being 
RemoTed to Make More New Ground for Our Strawberry Plants. 
1st. HEA\'Y YIKIiDlNG QUALITIKS. Plants for our propagating beds are carefully 
selected. We take plants only that show unusual strength and fruiting qualities. By 
this method the quality of our plants is tn.ni" tained ypar aftor venr. Th.^ plants wp send 
you grow and produce high quality fruit. They are strong, ■well-rooted drought-resisters 
and disease-registers. 
2nd. PROVEN MONEY->IAKING VARIETIES. Our long experience in the berry 
business has taught us that some varieties of fruit command higher prices on the mar- 
kets than others. We have found that a berry to be profitable must bear good quality 
fruit and have a long fruiting season. We have tested hundreds of varieties of Straw- 
berries and have discarded the most of them as they did not come up to our standards. 
We are listing only about twenty varieties of Strawberry plants. You will be safe in 
planting any of them; they are the recognized leaders. Our new berry, Cooper, is the 
only new variety we have ever offered. It is sure to become the leading variety and we 
want everyone to order Cooper this season. 
3rd. BEST PLANT IjAND IN THE WORLD. There is no land In the world that will 
produce better plants than we grow right on the western shore of Lake Michigan. The 
soil is right and the climate is perfect, the long growing season matures every plant to 
a high state of perfection. It is an assured fact where any particular fruit reaches its 
highest state of perfection, and is grown with the least trouble, that is where you can 
procure the plants of the most productive nature. Our ideal conditions give us a big 
advantage in growing good plants. 
4th. BEST PROPAGATING METHODS. However, with all the above natural con- 
ditions in our favor, it requires skill and the utmost care to propagate perfect plants. 
We are experts in our line, we have discovered many things in our long experience that 
are necessary in order to produce good plants. We are among the largest growers 
of Strawberry plants in the world. Our employees are experts in their line. Our equip- 
ment is up-to-date and the best we can buy. Tractors, trucks, and other high-grade 
machinery all combine to help us grow good plants. 
5th. PLANTS DUG AND PACKED CAREFDLLY. This is the most vital part of 
getting the plants to you in perfect condition. Our system of digging and handling the 
plants is perfect. By our up-to-date system of digging the plants we save all the roots 
and all the freshness and vigor. Our plants reach the packing house perfectly fresh 
and full of life. We do not store them, but they are packed from day to day as dug. 
uur plants will reach you in good condition. It is not unusual for them to be on the 
road for two weeks or more and open up perfectly fresh and vigorous. 
The above features are the safeguards you get when buying plants of us. They may 
seem of small importance, but in reality they represent the difterence between your 
success and failure. 
"The plants arrived In good order and 1 am well satisfied with tliem. Send your catalog next 
spring, will order more next time." J- S- ZIMMERMAN, Wisconsin. 
"The plants I bought of you last apri.ig have done fine. I am looking for « big crop of berries this 
season." FRANK FETTTINQ, Illinois. 
