Kellogg's Premier 
WE make the confident prediction that Kellogg's Premier is to become the 
most widely known and most extensively grown extra-early variety through- 
out the entire country as soon as its virtues have become known to the 
strawberry world. This prediction is based upon the actual performance 
of this variety in its testing plots upon the grounds of the expert who developed 
this plant, and the wonderful results we have secured from it upon our own farm 
at Three Rivers. More than that, it is based upon the statements made by expert 
and scientific growers who have witnessed the performance of this variety during 
the period of its development upon our farm. From Pennsylvania on the East to 
California on the West, men and women interested in the advancement of scientific 
and practical horticulture have stood in wonder before the massive plants of Pre- 
mier loaded from ground to tip with the most magnificent berries ever produced. 
And that is saying a great deal, for Kellogg's plants are famous for their extra- 
ordinary yield and quality. 
Just at the ripening of the earliest fruit Professors Stubenrauch of the Califor- 
nia Agricultural College, and Eustace of the Michigan Agricultural College visited 
the Kellogg farm at Three Rivers. As both of these veteran horticulturists were 
taken into the fields where the Premier was grown and caught sight of the berries 
hanging in mammoth clusters of delicious fruit, they exclaimed in unison, "Won- 
derful!" and declared that in all of their experiences they never had seen anything 
anywhere that quite compared with Premier. Col. Roland Morrill, the universally 
known peach and cantaloupe expert, inspected the Premier frequently during the 
seasons of 1914-15, and as a result will engage extensively in growing that variety 
for the early Chicago market. 
Repeating what one visitor to our farm said, "It is the perfection of all straw- 
berries." Another declared: "I am unable to express my delight with those mam- 
moth strawberries." One basket of Premier berries was sent to Benton Harbor, 
Mich., where it was put on display in the window of a large bank. Some straw- 
berry growers who saw them there promptly drove across to Three Rivers (a 
distance of sixty miles) in order to see Premier fruiting. They saw, they tasted, 
they complimented, and they went away declaring themselves more than repaid for 
the trip. And one member of the party came a second time in order to show some 
Texas friends the wonderful sight presented by these Premier plants in fruit. 
It was the universal remark that one who never had been privileged to see the 
Premier could not believe that such a variety of strawberries really existed. And 
after fruiting this wonderful origination for four years we conclude that no one is 
quite capable of presenting in language its merits and that no artist or photographer 
can do justice to its beauty of form and color. 
Kellogg's Premier is distinctly in a class by itself. In prbductiveness it is a 
wonder. The berries are mammoth in size, beautifully formed, bright, rich red 
through and through, delicious in flavor; and it is a splendid shipper. In one word, 
every berry is a show-berry and a prize-winner. It is the money-making king of all 
early varieties. Last year the Premier began ripening berries fully a week earlier 
than any other variety, and continued to fruit heavily for more than four weeks. 
And the last picking was as good as the first. Another quality in which the Pre- 
mier excels is that of a pollenizer for pistillate varieties, a characteristic of unusual 
value because of its long blooming season. 
If you believe you already have seen the greatest early berry, but have as yet 
never seen Kellogg's Premier, you still have something worth while to discover in 
the strawberry world. And if you would grow berries that will sell at your own 
price, no matter how many other berries are on the market, the Premier is the 
variety for you to choose. 
Prices for KclIo(>i!'s Premier: 25 plants, $0.70; 50 plants, $1.05; 100 plants, $1.70; 200 
plants, $2.70; 300 plants, $3.70; 400 plants, $4.50; 500 plants, $5.00; 1000 plants, $10.00. 
COPYRIGHT ISia, BV R. M. KELLOGG COMPANY 
