GREAT CROPS OF STRAWBERRIES AND HOW TO GROW THEM 
Copyright 1915 by R. M. Kellogg Co., Three Rivers. Mich. 
A KELLOGG PEDIGREE MOTHER PLANT 
(Before Making Runners) 
THIS photo-engraving illustrates the deerrce of perfection to which we develop our mother plants before they are allowed to 
reproduce themselves. This unusual growth is the result of scientific plant selection, proper feeding, and intensive cultural 
methods. It is now a recognized fact that runner plants inherit the characteristics of the mother plant, and by first developing 
a mother plant with a heavy fruit-producing organism, these mother plants in reproducing themselves, develop runner plants 
of the same high fruiting qualities. By our methods we have succeeded in developing a strain of plants that have won the 
world's highest fruiting records. The illustration on opposite page shows a Kellogg mother plant and its runner plants. 
our customers all over the United States and 
Canada show that this is being done year 
after year by thousands of our patrons. 
Kellogg plants stand for quality. It is our 
policy and it is our practice, to grow the best 
plants possible — the kind that prove their 
worth at fruiting time. We do just the right 
thing at just the right time and in just the 
right way to accomplish these desired results. 
As a consequence Kellogg plants are the best 
known and highest quality plants the world 
ever has known. 
In putting the Kellogg kind of plants on 
the market we do not attempt to enter into 
price-competition with those who grow the 
"other kind." We can no more compete 
with other growers in the matter of price 
than they can compete with us in quality of 
product. 
A very important step taken by this com- 
pany during the past year was the installa- 
tion of an overhead irrigation system, cover- 
ing sixty-five acres of our farm at a cost of 
$18,000.00. Not only does this system give 
us complete crop-insurance (for drought is 
the only influence that ever has reduced our 
crop of plants below normal), but already 
we have evidence that the plants produced 
are better and develop more uniformly than 
those subjected to extreme dry weather. 
Growth is maintained continuously, sufl^ering 
no check whatever, and the result is a per- 
fectly formed plant, with a root and crown 
system so powerful as to insure the produc- 
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