KELLOGG'S FREE SERVICE 
"The Key to Strawberry Profits" 
i : 1 
"He Profits Most Who Serves Best." To verify the truth of this time worn adage, it is 
only necessary to consider the various degrees of success realized by different firms, in the 
majority of cases traceable largely to the degree and quality of service rendered. Among 
the most successful business firms of National repute, our own Company ranks high having 
so perpetuated the spirit of service that it stands out conspicuously as the very keynote and 
watchword of our organization. 
The service which we render Kellogg customers has a value far beyond possible measure 
in dollars and cents, yet this service is gladly rendered without cost to our customers for it is 
our desire that all who place their confidence in Kellogg Pedigree Plants and our Company 
shall realize that certain high degree of success which can come only through setting a pro- 
ductive strain of plants and following the most profitable methods. m 
To grow strawberries properly, (meaning also profitably), is both easy and simple and 
although previous experience is not necessary, the importance of doing the right thing at the 
proper time cannot be too strongly emphasized. , „ , „ _ r 
Among the many different methods of growing strawberries, the Kellogg Way has 
proved to thousands of strawberry growers the easiest, simplest and most profitable. 
To insure the complete success of our customers in their strawberry work, we have 
published a small 32-page booklet of convenient pocket size, which explains in detail the Kel- 
logg Way of growing and selling strawberries. A copy of this booklet, — 
"The Key to Strawberry Profits" 
(Written by F. E. Beatty, America's leading authority on Strawberries) 
is furnished every Kellogg customer free and post-paid upon receipt of their order for Kel- 
logg Pedigree Plants, a Kellogg Strawberry Garden or Hearts of Gold Cantaloupe Seed. 
Whether you are an experienced strawberry grower or don't even know what a strawberry 
field or garden looks like, Kellogg strawberries grown in accordance with the instructions 
given in this book insure your complete success right from the start. It fully describes step 
by step in a plain, practical manner every detail of strawberry and cantaloupe growing from 
soil preparation to marketing and is written in such simple everyday language that even the 
veriest novice can readily understand and follow its instructions. 
In addition to instructions for growing and selling strawberries and cantaloupes, it 
also contains thirty tried and tested recipes for preparing strawberry dainties for all seasons 
of the year and all occasions. To the women folks, especially those who desire to make the 
daily menu varied and appetizing, will these recipes prove highly valuable. 
What Our Customers Say 
"I have found the instructions in 'The Key to Strawberry 
Profits' most reliable and helpful. We are so thoroughly enjoy- 
ing our Kellogg Strawberry Garden that I intend setting more 
Kellogg plants next spring. All our surplus berries have sold 
readily at 50 cents per quart." Mrs. H. L. Clark, New York. 
"I have found that I cannot raise anything else which is a9 
profitable as Kellogg Strawberries, especially if given the proper 
care as thoroughly and clearly outlined in Mr. Beatty's 'Key to 
Strawberry Profits.' I intend giving up garden vegetables and 
devoting my time and all available land to Kellogg strawberries, 
so you may look for a good order for plants next spring." 
C. O. Hodgson, Illinois. 
"I find the Kellogg Way three to four times as productive as 
any other method of growing strawberries." 
L. A. Walters, Idaho. 
"I never have seen any other book on strawberry culture that 
gives as much valuable information as 'The Key to Strawberry 
Profits.' " M. B. Carter, Oklahoma. 
"I am very well satisfied with Kellogg Pedigree Plants and 
the service you have rendered me. The information given in 
your book, 'The Key to Strawberry Profits,' is invaluable." 
Roy E. Baxter, Michigan. 
(NOTE) This book is sent free only to those sending us Plant, Garden or Seed orders this season. To others, 
it will be mailed postpaid upon receipt of the regular price, 50 cents. 
Page Eight 
This Book 
